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Jeffrey Glueck, CMO of Travelocity delivered the afternoon keynote speech at the IAB Performance Marketing Forum this week and shared some very interesting findings. Citing a Nielsen NetRatings study, Glueck says that half of all searhes...
Wosbee , currently in beta, offers fully functional e-commerce solutions and online stores for small businesses - and it's free. Pages are customizable and easy to set up, providing a nice platform for retailers looking to get online...
eMarketer reports on a survey from BIGresearch and the Retail Advertising and Marketing Association (RAMA) that claims traditional marketing channels are driving online product searches. According to the survey, consumers say they...
Online video is becoming more mainstream and advertisers are still trying to decide how best to use the medium. The discussion over the monetization of digital video is ongoing - pre-roll, post-roll, contextual ads alongside videos...
A study by the Pew Internet & American Life Project in December 2006 found that 34% of all adults online in the U.S. have logged on using a wireless connection. This includes laptops, cell phones, and PDAs - a 36% growth over the...
Esco Strong, senior analyst for Atlas Institute spoke about the results of a daypart study - research gathered from 20 advertisers involved with the top four genres on the Web. The data analyzed included a total of 56.8 million clicks...
This morning's opening round of the IAB conference included a brief panel revolving around lead generation. Private information is a chief concern, not only for the user, but the lead generators themselves. The panelists, including...
Microsoft Content Ads are being rolled out, much to the delight of many online advertisers and publishers. Similar to other contextual advertising programs, Microsoft Content Ads will be displayed next to relevant content, with only...
Website Magazine will be reporting from tomorrow's (3/14/07) Internet Advertising Bureau (IAB) Leadership Forum: Performace Marketing one-day conference in Chicago. The conference will focus on emerging interactive platforms for marketers...
Verio Offers Linux Test Drive, Shows Committment to Open Source Curious about the differences in Windows and Linux hosting? Web hosting provider Verio today announced a Linux Test Drive program for companies and developers. As part...
What do you get when you combine the benefits of video, online shopping and networking and place it on a user-friendly platform? Azooca - an interactive community that wants to take the online retail experience to a completely other...
Online ad spending reached a record $16.8 billion in 2006, according to an estimate from the Interactive Advertising Bureau - a 34 percent increase from 2005. But that number could have been higher. According to a new study by the...
Network Solutions has added free blogs to its Unix-based hosting packages ( which start at $10 per month ). With over 70 million blogs being tracked by Technorati , blogs can help businesses of any size and mission (you know the drill...
Blog advertising network PayPerPost ( and one of Website Magazine's four featured networks in the article " The Blogetization of the Web " available in Issue 6 ) is sponsoring PostieCon '07 , a conference scheduled for June 2007 which...
If you had one question for a thought leader in the link building and search engine optimization industries what would it be? As Website Magazine gears up for its May issue, SEO is on our minds in a big way. After exchanging a few...
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