'Net Features

The Magazine For Website Success

CityGrid Complete Gives Local Advertisers New Options

It seems the more the Web grows, the smaller it becomes. "Local" is all the rage right now, and Citysearch is one of the premier directories and resources for local businesses. Now they have added more features to the mix...

Tired of Tweeting? Online Forums May Be The Answer

While advertising executives desperately search for the best ways to target audiences through Facebook and Twitter, there’s another social media format that is proving to be a highly effective tool for reaching consumers. According...

Delivra, Cantaloupe, Combine for a First for E-mail Marketers

Two Indianapolis-based digital marketing solutions firms, Delivra and Cantaloupe.tv, have integrated services to provide the first E-mail marketing platform with video tracking. Delivra, one of the original E-mail software and services...

Cotendo Site Assure Claims Real-time Service, Uptime Continuity

Content Delivery Network and Site Acceleration Services provider Cotendo has launched its new monitoring system, a real-time, 24/7 service that maximizes Website uptime and resolves failures in seconds. Cotendo Site Assure, combined...

RIAs: Managing the Center of the Interactive Website Universe

Website visitors are doing much more than just visiting site pages today. On every successful website, users are interacting with content and coming away with a more satisfying experience. Using interactive selectors to choose products...

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Google Offers Above-the-Fold-Only Ads on Content Network

Google has announced that advertisers now have the option to buy advertising above the fold on Web pages throughout the Google Content Network, by enacting the "below the fold" exclusion option. "With brand-aware advertisers...

Autonomy's Meaning Based Marketing Upgrades

Autonomy has updated its Meaning Based Marketing platform to give marketers deep insight into consumers' behaviors both on-site and elsewhere, such as social networks. A new console, called Explore, provides a visualization interface...

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New Software, Solutions to Increase Display Ad Returns

Omniture, a leading provider of digital marketing software, has expanded its Online Marketing Suite to help businesses get the biggest returns on their display advertising dollars. A business unit of Adobe Systems Inc., Omniture also...

Real Time Web Utilization for Internet Users

There has been a lot written about the business side of the real time web. Many Internet companies have entered the space and established websites have implemented the real time web into their offerings. Also, millions of Internet...

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The Eyes Have It: Study Tracks Google Real-Time Search Users

Digital marketing firm Oneupweb set out to determine the early consumer reaction to real-time Web search, hoping to get a glimpse into its long-term implications and the future of Internet marketing. The Michigan company recruited...

Search Engines the First Stop for Most Online Shoppers

Three out of five consumers use search engines as their go-to online shopping resource, according to the recent Compete Online Shopper Intelligence Study. Sixty-one percent of respondents chose search engines as the tool they rely...

Omniture Taps Facebook for Social Media Marketing

Omniture is a leading provider of "business optimization software." Facebook is the world's leading social network. Put them together and you have a package for the ultimate in social media marketing measurement. Today...

Listrak Provides E-mail Marketers With Expanded CRM and Analytics

E-mail service provider Listrak has released a new version of its Web-based E-mail marketing platform that includes expanded integration with Salesforce, Omniture and Google Analytics. A leading E-mail marketing solutions provider...

ShareThis Upgrades, Gets More Interactive

ShareThis, one the Web's leading content sharing widgets just got some new upgrades, and they are substantial. Stream is a real-time view of what's being shared across the Web through the ShareThis community. Think of it like...

Location-Based Domain Splitting Arrives

Sometimes the innovation in the Internet industry surprises even me and I'm a virtual old timer - working over ten years on the Web. What you're about to read I am pretty confident you'll find as fascinating as I do. Root...

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