'Net Features

The Magazine For Website Success

Comparison Shopping & Brand Awareness

For building brand awareness, shopping search engines are a retailer’s best bet. As the online shopping experience becomes more social every day, it is important for retailers and their products to be seen in all the right places...

The Browser Wars Get Bloody

The reason that it is important to pay attention to browser usage amoung Internet users is that it ultimately influences how Web professionals design and develop their Web properties. For the first time that I can remember, one of...

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Info Awards - Cast Your Vote

Afilias, the registry operator for the .INFO top-level domain announced that public voting for the 2010 .INFO Awards is now open . “With over six and a half million domain names and millions of live sites, .INFO is the home of...

Taking Email Mobile

You have to give some credit to the email marketing industry for not fearing the technologies that were so loudly promised to replace email (namely social and mobile), instead embracing the opportunities that were presented. Case in...

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Online Spending Up, Patience Down

Consumers are spending more time online shopping than ever before, and spending more money, too. That, according to a survey from Tealeaf Technology (an analytics provider) and conducted by Harris Interactive, of 2,104 U.S. consumers...

Paid Search Secrets of Top CPG Marketers

Online marketing intelligence and keyword tool provider AdGooroo and Experian® Hitwise® today unveiled findings from a fascinating study which explores how top consumer packaged goods (CPG) brands manage their paid search programs...

PubIt from Barnes & Noble Arrives

Apple has their iBook, Amazon their DTP. And today, bookseller Barnes & Noble, Inc. launched PubIt! (www.PubIt.com), a platform that offers independent publishers and authors a way to digitally distribute their works through BN...

Deep Customer Analysis with iPerceptions' 4Q

Web analytics are critical to every Web enterprise. They can tell you about certain segments of your audience - where the visits originated and what actions were taken from those visits, for example. What they lack, however, is a certain...

Amazon Opens First Facebook Store

The world’s largest Internet retailer has just started selling product directly through the world’s most popular website – meaning that now, thanks to Amazon, we will get our first real read on the potential that...

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Holiday Preparations for Web Professionals

Every business engages in some type of holiday preparation, regardless of the products they sell or the services they provide. Live chat technology firm Bold Software is no exception, and its annual Holiday Readiness Handbook provides...

WM Radio Extra! Social Media Strategies with Liana Evans

Social media can bring big benefits to all businesses but only if it's executed with the same precision as other important initiatives. And, it's not only just about Facebook and Twitter. We spoke with Liana Evans, diretor...

Four Principles of Captivating Web Design

The four principles of design are balance, rhythm, emphasis and unity. Each one of them is essential for bringing together the different visual elements that are necessary to achieving a strong design, which, in turn, is imperative...

WM Radio Extra! Online Video Tips with Grant Crowell

Online video is accessible to just about everyone these days. However, just because anyone can do it, that doesn't mean everyone can do video well. Often, in the rush to create video, the end result can actually damage a brand...

AdReady, Display on Target for a Banner Year

With online display advertising predicted to become a $50 billion industry by 2015, ignited by a projected 60-percent increase in targeted display ad spending over the next 12 months, advertisers and agencies are optimistically preparing...

Groupon Merchants Telling a Different Story

When you reach the pinnacle of success as quickly and as publicly as Groupon has, it’s only natural to have some detractors along the way. But what started out as a few recent critics has turned into a virtual case of piling...

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