'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Turning Google Search Queries Data into Actionable Insights

Anyone that has ever done SEO work can attest to the fact that it’s usually very complex, multi-layered and never as easy as just tweaking one thing here or there to top the SERPs. That is why successful Web workers turn to multiple...

Mobile Tipping Point for Email

How do your email list recipients consume your content? On a desktop computer or through their mobile devices (e.g. smartphones)? A new report from Knotice revelas that emails opened on mobile evices are actually on pace to surpass...

Email Template Machine from VerticalResponse

You're a believer in the value email provides your digital enterprise, you're skilled at audience segmentation, and of course, knowledgeable in all the various forms of list acquisition - but can you code an email? If not,...

Domain Parking for Charity with Rikimu

Those actively buying and selling domain names (for profit, of course) have a new option for parking those assets - Rikimu . Domain parking has really fallen out of vogue as Google openly admitted to penalizing parked sites almost...

Bing Sitemap Plugin Accommodates Webmasters

Last week was a big one for Bing. The Mircosoft-owned search engine announced a substantial update that consisted primarily of three major changes. Two of these refinements are distinctly user-centric, as they provide a new tile-based...

Ecommerce Analytics for InfusionSoft Users

Users of small business sales and marketing automation platform Infusionsoft now have access to a plugin that posts sales and transation data directly to Google Analytics and Google Adwords in real time. The plugin, created by Flare...

International Ecommerce in Focus; FiftyOne LINKs with Demandware

Expanding an e-commerce presence to serve additional countries is complicated for Internet retailers. For some U.S. merchants however, it's getting much easier. FiftyOne Global Ecommerce announced this week that it has become a...

Hey, Where’s My Display Ad?

Display advertising has seen a resurgence over the past few years thanks to much improved targeting and testing technologies, but some very significant problems remain. A new report out from Comscore indicates that 3 out of 10 display...

EyeVerify Ushers In A New Era in Mobile Security

Logging in, signing on and entering passwords or one-time PIN codes are barriers to optimal end-user and enterprise experiences. Existing biometrics solutions do not solve this problem (due mainly to hardware limitations), but there...

IE Rules Web-Based Email; Are You Testing?

Research released late last month from Litmus indicates that most business and consumer users are actually accessing Web-based email through an IE browser. According to Litmus, a provider of email testing and analytics tools, Internet...

5 Video Strategies for Merchants

A strong video strategy can provide merchants with many benefits – from an increase in engagement and conversion rates to better placement within the SERPs. The biggest challenge with video, however, is creating content that...

Is Tealium Taking Tag Management to the Next Level?

Tag management is a hot topic for digital marketers - LINK - See how @Tealium is trying to reinvent the industry...

Apptive Revamps DIY App Builder

Small businesses looking to launch a mobile app in 2013 have many DIY platforms to choose from, including Apptive . The company recently announced an upgrade to its EasyApp service, which features a new user interface, iOS and Android...

Personalizing Advertising with Real-Time Creative

:: Ben Kartzman, CEO of Spongecell :: Marketers have long sought the ability to deliver messages specifically tailored to individual consumers. The idea of sending the right message at the right time to the right consumer is a marketer's...

Taking Security to the Next Level

:: By Kelly Meeneghan, 1&1 Internet With such a heavy reliance on the Internet, online security should be one of the top priorities for both website owners and their visitors. According to a recent study conducted by 1&1 Internet...

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