'Net Features

The Magazine For Website Success

Bing adCenter Radius Targeting

Bing (and yes, Yahoo!) search advertisers are now able to target advertising to appear when consumers search around a specific geographic location - up to a 100 mile radius. Bing expects radius targeting (which enables advertisers...

NameCheap Wins Big with Facebook Promotion

If you’re struggling with Facebook promotions, you might want to take some social media marketing cues from NameCheap. The domain name registrar recently ran a promotion on Facebook that generated over 5,000 new fans to unlock...

Paid Search Ad Spending Up

Ad management platform Marin Software released findings from its Paid Search Quarterly Benchmarking Report ( available here ) which indicates a 20 percent year-over-year increase in paid search advertising spend. Marin examined 800...

Video-Based Usability Testing for the Enterprise

Usability and remote testing platform Userlytics released an enterprise version of its interactive testing solution this week. The enterprise-ready platform will provide an executive summary of key events and comments which are linked...

QuantCast Opts for Self Regulation with the DAA

The Digital Advertising Alliance (DAA) announced that audience measurement solution Quantcast is participating its "Self-Regulatory Program for Online Behavioral Advertising" and will offer the Advertising Option Icon (seen...

Znode Integrates Remarketing for Cart Abandonment

Abandoned shopping carts a very real, very serious problem for merchants. With consumers deal hunting at a feverish pace, Internet retailers need to be proactive. Forrester reported earlier this year that abandonment rose to 71% which...

Stat Aggregators for Super Affiliates

As an affiliate, monitoring/tracking sales activity is an essential part of the day-to-day activities. While affiliate programs should at a minimum provide basic reports on impressions, click activity and sales or leads, there are...

Worst Kept Secret – Execs Say Social is Critical

Social business software company Jive Software released results from a study which revealed that social business is “increasingly perceived as a strategic executive imperative in the enterprise” to which you should say...

Chrome Gains Ground in Browser Wars

Google Chrome surpassed 20% of the global internet browser market during the month of June 2011 according to Internet statistics firm StatCounter. Chrome took 20.7% of the global market, up from 2.8% in June 2009. Microsoft's Internet...

Sedo Raises Commission Rate

Domain name marketplace Sedo notified its users that it is raising the commission rate of broker-free domain sales to 15% from 10%. For those using the fixed price domain sales in the Sedo MLS, the commission rate will rise from 15...

Google +1 Reporting with Webmaster Tools

Last week was a busy one for Google, and summer vacationing Webmasters may have missed the global release of +1 buttons to Google search sites, as well as the introduction of the Google+ project. Both are key elements to Google’s...

New Issue of WM Now Available - August 2011

Website Magazine's August 2011 issue is available here The Internet retail experience has changed dramatically over the years. From product recommendation and social media to site search and remarketing, merchants today have more...

Structured Data

Familiarizing one’s self with the modern markup languages, semantic structures and schemas available today can yield a more engaging, easier to manage Web property. Let’s get to know markup in this edition of Website Magazine’s...

Mobile Movers and Shakers

The mobile Web and mobile applications are here to stay. For many, mobile may present the biggest and best opportunity yet to establish brand loyalty, deepen engagement and convert more users. Others, however, continue to struggle...

WM's Big List of CRM Software

Web workers use customer relationship management (CRM) software to help them better understand their users and even to manage the communication and information connected to each user. When you know more, you can market products and...

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