'Net Features

The Magazine For Website Success

Benchmark Email Brings Multi-Newsletter Plugin to WordPress

Email marketing service Benchmark Email has released a free plugin for WordPress that gathers email subscriptions and sends out newsletter versions of blog posts. But that’s not all it does. Two features make the plugin noteworthy...

A First-rate Facebook Commerce Outlook for SMBs

Responding to recent questions surrounding the sustainability of Facebook commerce , the makers of the social network’s second largest store-building application have spoken out. On average, according to research recently released...

Adobe Unveils New and Improved Marketing Products

Adobe kicked off its annual Digital Marketing Summit this week in Salt Lake City with several announcements regarding product releases and upgrades in the areas of social media marketing, personalized engagement, multi-channel advertising...

Merchants Sign On to Social Checkout

When Facebook connect launched, Internet retailers rejoiced – they finally had a way to tap into the ever-growing popularity of Facebook. But only now are we beginning to grasp exactly how. While true that pure-play F-commerce...

Return to Sender: Inbox Placement Rates Plunge

Worldwide inbox placement rates declined sharply in the second half of 2011, according to the latest Global Email Deliverability Benchmark report from Return Path. Historically, inbox placement rates (IPR) have remained steady at around...

PPC Ad Management Comes to Magento Connect

AdWords bid management application WordWatch announced an interesting integration with Ebay-owned e-commerce solution Magento. The application, which is designed for small business advertisers, is the first such PPC management application...

Email Marketing Management within Zendesk

Web-based support desk solution Zendesk , fresh off the release of its new search analytics feature , announced an integration with email service provider MailChimp to aid marketing teams in managing and tracking email recipients that...

Digital Ad Revenues Highlight Local Media Forecast

According to the BIA/Kelsey’s newly released U.S. Local Media Forecast, local online/interactive/digital advertising revenues – including mobile – will climb from $21.2 billion in 2011 to $38.5 billion by 2016, representing...

FormTek Brings Five New Extensions to Alfresco

Content management receives only modest attention from the digital media community. The role that the software category plays however in the management of digital assets (like content) is of immense importance to the efficiency and...

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Price it Right and Prepare for Profit

There is no doubt that today’s consumers are spending more money on the Web than any other time in history, but the online retail landscape continues to be a challenging one for merchants. More so than ever before, Internet shoppers...

Cross Visit Analytics in Adobe's Digital Marketing Suite

Adobe has added a cross-visit analytics feature into its Discover product, an analytics and segmentation solution within the Adobe Digital Marketing Suite. The feature will enable marketers to see a visitors path within a Web property...

A Q&A with the CEO of ROI Tracker Ifbyphone

Tracking a company's return on investment from a social media campaign can be a difficult task. The campaign manager must not only establish goals, but also discover the best way to track metrics that influence theses goals. However...

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Zendesk Gives a Voice to Silent Customers

Cloud-based help desk software provider Zendesk wants to help businesses dig deeper into their analytics, specifically by targeting "silent" customers who use self-service content to solve issues without the help of customer...

Future-proof Mobile Apps with HTML5, DN2K

DN2K , a company that specializes in developing machine-to-machine (M2M) remote monitoring and management systems, has announced that it will be using HTML5 as one of the core technologies in its business and industrial application...

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In-House SEO and Website Migration (Weekend Warrior)

In this edition of our regular Weekend Warrior series, we're excited to feature an interview with Jessica Bowman of SEO In House . Bowman will be speaking next week at the SES Conference and Expo in New York, addressing the most...

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