'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Death, Taxes and the Internet

Nothing is certain in life except death and taxes - and depending on who you ask, death is more painful. With more than 9,000 taxing authorities in the U.S., there is growing pressure among small and medium sized business to accurately...

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Awesome: GettyImages MoodStream

For creative types, there is nothing more terrifying than a blank screen. If this happens to you ( I know I suffer from this brain-drain syndrome periodically ) then check out a powerful brainstorming tool called Moodstream from Getty...

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Amazon's Back-To-School Promo for Affiliates

Amazon has one of the largest affiliate (associate) programs available on the Internet and by all accounts they manage that program exceedingly well. Take for example an email I received early this morning about the back to school...

Advertise On Branded Content Sites; Duh!

Across a wide range of advertising metrics, branded content sites outscored Internet industry norms for the Internet 41 out of 43 times according to a research report ( Improving Ad Performance Online: The Impact of Advertising on...

Zvents and MSN City Guide

Local search and advertising network Zvents announced a collaboration with Microsoft to power its Events, Venues and Performers platforms for MSN City Guides. “Our goal is to deliver an incomparable local event experience to MSN users...

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1&1 Partners With RatePoint

Provider of customer feedback and online reputation management services RatePoint ( whom you can read about in the August issue of Website Magazine ) and web hosting provider 1&1 have announced a strategic partnerhip this morning...

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Cuil Not Remotely Ready For Primetime

When you say you aim to compete with Google, you better have a product that can back that statement up. This has never been better illustrated than in the case of recently launched search engine Cuil ( pronounced cool ). Despite a...

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Compete's SEO/SEM Breakouts

I don't say this very often about a company, but Compete.com has really impressed me with their latest announcement that paid versus natural search breakouts are available in their search analytics solution. The data shows the...

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Follow PageRank? Follow This!

If you're one of the many Web professionals that follow the Google PageRank of your site, its competitors or your advertising partners, you should know that in the next few days new toolbar PageRank values will become visible according...

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Wikipedia: For Whom the Knol Tolls

Google Knol has been publicly released today, perhaps signaling the end for competitor Wikipedia. The difference between the two services is that unlike Wikipedia, KNOLs (a unit of knowledge) are not written collaboratively. Instead...

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Blogger.com Is Security Threat Claims Sophos

Web security firm Sophos has published research regarding cybercrime in the first half of 2008 - and it's a interesting read. According to the Sophos Security Threat Report, website infection rate is three times faster than 2007...

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Click Fraud Holding Steady

Click Forensics released industry pay-per-click (PPC) fraud figures for the second quarter 2008. Key findings from data reported for Q2 2008 include: The overall industry average click fraud rate was 16.2 percent for Q2 2008. That's...

Show .Me Your Domain

Despite reports of registration difficulty for some, personalized .me domains look like quite a hit around the Web. The .ME Registry officially opened for live, real-time registrations July 17, 2008 and was met with huge international...

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Email Marketing Days 2008

Just a heads up to all the email marketing folks. Listrak’s 2008 Email Marketing Days is coming September 7th and will run to the 9th. Those getting started with Listrak (or those vested in email marketing or just getting started ...

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Interspire Shopping Cart 3.5

Interspire announced the availability of Interspire Shopping Cart 3.5 . The e-commerce software incorporates some interesting features including a single page checkout, an integration of Google Checkout, shipping zones (allowing customers...

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