'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

The SEO Zoo: Panda vs. Penguin

The Web is a wild place, and the principles of survival of the fittest are very prominent in the realm of search engine marketing and SEO. So it makes sense that Google would name its algorithm updates after some of the world’s...

AWS Comes to CoreSite's New York Datacenter

Amazon Web Services (AWS) is going metropolitan. For the first time, AWS Direct Connect will have a presence in New York thanks to a new partnership with datacenter provider CoreSite . CoreSite provides datacenter products and interconnection...

Easily Convert HTML Content into PDF Files

PDF files are commonly used on many websites, but at first glance, it may seem like an unusual choice. After all, these documents aren’t nearly as accessible as more dynamic HTML content. However, PDFs can be beneficial for some...

Corporate Performance Management Growing in the Cloud

Cloud corporate performance management (CPM) is a niche subset of traditional CPM that was created when cloud computing began to be a major aspect of the day-to-day business processes of many enterprises. So naturally, it’s an...

Get Analytics on the Go with Webtrends

Need analytics on the go? If the answer is yes, you might want to check out the new iPad app from Webtrends – which offers marketers insights into trending data from websites, Facebook, Twitter and YouTube. The free iPad app...

Bing and Yelp Team Up to Take on Google Places

Last week, Microsoft’s Bing search engine announced a huge partnership with user review and recommendations site Yelp that could help position both companies to overthrow their common nemesis, Google, and its Google Places service...

Create Targeted Posts for Facebook

Are you ready to publish Facebook posts that target your audience based on information such as their educational background or current relationship status? Earlier this month, Buddy Media announced the integration of several new targeting...

Mobile & Video Influencing Apparel Purchases

A new Google study reveals that mobile and video are the keys to success for apparel merchants. The study found that many apparel consumers are shopping on mobile devices and using online videos as tools in their purchasing decisions...

Comparing CSEs - Who's on Top?

The prom king – and queen – for that matter of Comparison Shopping Engines is Google. With the announcement and impending launch of Google Shopping, search’s royal court is prepping for an all Comparison Shopping...

Ad Viewability Metric Gaining Ground

In an effort to add another layer to its analytics, VivaKi has partnered with comScore to offer its VivaKi Nerve Center Audience on Demand users ad viewability metrics that measure how often a digital ad is actually viewed (as opposed...

Mobile Traffic Declines in July (And More Statistics)

Affiliate Window , one of the United Kingdom’s leading performance marketing networks, has unleashed upon the world its July report concerning mobile and m-commerce statistics. Most curiously, the company found that the share...

Increase ROI & Go Global With Online PR

(This article was provided by PR Fire ; the specialist free PR distribution website.) Online marketing is a necessity for any business. Regardless of the industry or size of company, a mix of marketing techniques - SEO, PPC, social...

Enterprise Cloud Adoption Rates Continue to Rise

We hear all the time about the rapidly growing adoption rates of cloud computing. Among enterprise customers, specifically, the cloud is quickly becoming more of a present reality than a technology of the future. Bluelock is a certified...

Beat the Big Boys in Paid Search

It is possible to beat the "big boys" of paid search? You know, the companies spending millions each month on Adwords and adCenter campaigns? Yes, yes it is. Digital marketing intelligence provider AdGooroo has released a...

Don't Just Play Around with Online Gaming

Playing games can be fun, but playing games and making money is even more fun. Thanks to performance marketing solutions provider Direct Response Technologies, those in the online gaming industry can do more of the latter thanks to...

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