'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Hilton Focuses on Quality, Locality in Quest for 1 Million Likes

Increasing global engagement of qualified fans in target demographics was the goal behind Hilton Hotel & Resorts' strategic campaign to achieve 1 million likes on Facebook. Hilton reached its goal this month and became the...

Brooks Brothers Personalizes Shopping Experience

In 1818, Brooks Brothers became the first ready-to-wear fashion emporium in America with the opening of its initial store. Nearly 200 years later, the iconic retailer continues to transform its business to meet the changing needs of...

12 Effective Corporate Blog Designs

In the age of likes, retweets and shares, content marketing has suddenly become the best way to spread the word about your brand to bring in new customers and rack up conversions. However, since social media has its limitations, in...

Hooked! Mobile Design Interaction on the Web

You have to admit that the modern “mobile” world is changing all sorts of things about the traditional Web – and not just that we’re now all designing with a “responsive” mindset. It’s bringing...

Font Inspector in Firefox DevTools

The role that typography plays in the success of a Web design (and of course to the user experience) is indisputable – if I never, ever see Comic Sans again it will be too soon. Website Magazine has covered a few different tools...

Look to the Cloud for X-Cart’s NEXT Service

E-commerce software provider X-Cart has launched its newest service in the cloud. The company’s first cloud-hosted platform, which has been dubbed as NEXT , brings X-Cart’s functionality to a software-as-a-service (SaaS...

Pinteresting Analytics

You no longer have to wonder what products or content from your site is getting the most attention on Pinterest, because the image-based social network has finally unveiled an analytic solution. The solution, which has been dubbed...

5 Questions to Ask Your Social Media Consultant

A brand’s social media presence is only as effective as the person managing it. This is why it is important for social media consultants to not only be well versed in content posting strategies, but also familiar with important...

Is Your Blog an Information Powerhouse?

By Amie Marse, Content Equals Money If there’s one thing your customers want to see in your blog, I can almost guarantee you it’s this: valuable information. We’re not talking about Wikipedia-style information. We’re...

FTC Speaks on Social Ad Disclosures

The Federal Trade Commission Tuesday released updated guidance for mobile and other online advertisers, explaining how to make disclosures clear and conspicuous to avoid deception. The FTC’s new Dot Com Disclosures guide (PDF...

Modern SEO Page-Naming Conventions

Most search engine optimization (SEO) professionals spend a lot of their time optimizing the titles and descriptions of their Web pages to rank higher and attract more visitors, but many also forget to optimize another important aspect...

Less than 25% Use Autoresponders

Did you hear it? Did you hear the sound of my digital heart breaking into a googol of pieces? That's the feeling I got upon hearing that only 25 percent of companies analyzed from the Inc. 5,000 were using autoresponders within...

Charge Subscribers for Video

If you're like most of the digital media professional I know, you're simply not willing to get in front of a video camera to sell your wares or position yourself as the guru's guru. That may change as popular video platforms...

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Spring Cleaning: Tips For Your Website

By Kristin Tarr, CloudFlare Communications Manager With Spring just around the corner, people are beginning to focus on what they need to clean out and improve—things that need a bit of an update going forward in 2013. For most...

Google Search Updates Coming Soon

The SEO industry has been on virtual pins and needles since last week, in frightful anticipation of a significant round of search algorithm updates. At SMX West, Cutts indicated that the Penguin algorithm update would be significant...

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