'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Yahoo Click Protection Report

Yahoo Click Protection Report...

Morning Wire : 4-23-08

Dallas Interactive Marketing Firm WrightIMC to Host Free Site Clinic, ProductCart e-commerce software now integrated with Google Website Optimizer, groupSPARK's Private Label SaaS Services Now Available through Ingram Micro Seismic...

A Few Good Domain Parking Solutions

I've been on a domain buying rampage the past few weeks and have been investigating a few domain parking solutions. A few are pretty standard in that they simply offer paid advertising links on the domain, usually with a direct...

PDF Solution for Dreamweaver Users

Webassist announced the release of SiteScribe today, a solution that enables DreamWeaver users to create a PDF document of any website. The extension should make creating print-quality versions of sites and their disturnution easier...

Behavioral Targeting with AlmondNet CEO Roy Shkedi

Website Magazine contributor Dante Monteverde discusses behavioral targeting with AlmondNet CEO Roy Shkedi. WM: Give us the bare bones – how do you define BT? AlmondNet defines BT as enabling Internet users to see relevant, privacy...

Skype Is Cheap; In A Good Way

Voip provider Skype, an eBay subsidiary (that may eventually be spun off) has introuduced a new unlimed international calling plan for an almost criminally low $9.95 per month. The plan allows for unlimited calls to any land-line phone...

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Morning Wire : 4-22-08

Acuity Mobile Partners with AlphaTrek to Provide Advanced Location Targeting for Mobile Marketing Clients; Expands Patent Portfolio, Symphoniq Announces TrueView 2.0 Real User Monitoring Solution for Rich Internet Applications, FranklinCovey...

Six Apart Buys Apperceptive, to Offer Ad Network

Blogging sure has come a long way in the past few years. And this is another indication: Blogging software firm Six Apart (MovableType, Typepad, Vox) has bought Apperceptive, a social media creative agency, and will offer a complete...

Google Will Track Skipped Video Ads

Google has apparently submitted a U.S. patent for a technology that would show when a video ad was skipped by a user. Clearly Google, and the rest of the online video word are skeptical about the effectiveness of video advertising...

Google Opens Website Optimizer To Web Public

Google announced that its free Website Optimizer is now available to everyone. A software tool for testing website designs, headlines and graphics for the highest results (A/B and multivariate testing), anyone with a Google account...

No More Fixed Bids at Yahoo!

Yahoo announced that stating today, minimum bids will no longer be fixed at $0.10. Advertisers will being noticed new minimum bids on some keywords - your minimum bids can be lower or higher than the $0.10 minimum. There have been...

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Morning Wire : 4-18-08

Search Engine Marketing Budgets Set to Increase According to the UK Search Engine Marketing Report 2008, Software Industry Leaders Scheduled to Speak at CompTIA Software Marketing Perspectives Conference & Expo, Online Poll: Which...

The EEC Integrates Iconix Truemark Email Service

The Email Experience Council (eec), the Direct Marketing Association’s (DMA) email marketing arm, today announced that it has partnered with Iconix , a provider of visual email identification solutions, and joined the more than 500...

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eZanga Strengthens Service Offerings

Online advertising and services company eZanga.com, Inc. announced the selection of HostMySite.com (a dedicated web hosting service provider charged with managing eZanga's infrastructure) and Pantherexpress.com (a high performance...

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Zoho Introduces Enterprise CRM

Zoho has announced the addition of an enterprise version of Zoho CRM , extending its suite of business applications. The new release (professional for $12/user/month and enterprise level at $25/user/month) should make it easier for...

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