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Yahoo! Analytics Beats Google Analytics

According to research by analyst firm CMS Watch , Yahoo!'s Web Analytics service surpassed Google in several key categories in relation to use by enterprises. You might remember that Yahoo! acquired analytics vendor IndexTools...

Green Web Hosting; REC's at FastHosts

It's interesting how when the economy hit the skids you heard less and less (or anything at all) about the "green" movement. For those Web professionals who are still dedicated to making a difference in the environment...

Data on E-Commerce and Customer Feedback

Survey solution provider iPerceptions crunched customer feedback on sites using its free 4q website survey tool and found some interesting data on e-commerce and customer feedback. Retailers lag beyond other verticals and the webwide...

Facebook vs. MySpace

While most marketers are gaga over Facebook these days, you may not want to rule out MySpace just yet. While the Web media didn't miss a beat on Facebook matching MySpace in terms of unique traffic last week, MySpace was touting...

New Canonical Link Tag & Duplicate Content

Duplicate content ( and its associated penalties/issues ) may be a thing of the past now that the three major search engines in Yahoo! , Google , and Microsoft now support a new HTML tag, the <link> tag, which reduces URL duplicates...

Tiered Pricing for Yahoo Boss Search

You might have noticed that Yahoo Boss made its way into the feature article for February in a sidebar on site search options. If you're unfamiliar with Boss, it enables developers to use Web results from Yahoo's main search...

eBay Alternative Swoopo on Google Affiliate Network

It's not often that we write about specific affiliate programs, but due to some special circumstances (we're mentioning one of the companies in the upcoming April issue) it caught our attention and thought we'd bring it...

Conversion Critic: Analyze Landing Page

Search marketing agency Engine Ready released ConversionCritic today, an online tool for search marketers designed to help them analyze and improve landing pages. The service is free of charge right now and is definitely worth a look...

Video Player-Ad Interface Guidelines

The Interactive Advertising Bureau (IAB) has released Video Player-Ad Interface Definitions Guidelines (VPAID) for public comment. The guidelines are available at the IAB website and are open for public comment until March 5, 2009...

Domain Market Study

Sedo announced yesterday the results of its annual Secondary Domain Market Study (PDF) . In 2008, top selling domains yielded $77 million in revenue - an 8% sales increase over the $72 million total from 2007. Sedo's list of highest...

99Chats Chat Room Widget

I have some reservations about using third-party widgets when there are so many exceptional, so many more robust commercial solutions available on the market, but if you're just getting started on the Web and are looking to add...

Fraud Protection for Affiliate Program Software

Affiliate network Share Results has made several important upgrades to its affiliate marketing software aimed at providing merchants greater control over their marketing campaigns. The new features will extend to both merchants within...

Facebook API: Status, Notes, Links and Video

Facebook announced the release of several APIs for their platform over the weekend. Content developers have been openly clamoring for access to new interfaces like these: Facebook status, Notes, Links (posted items), and Video. Developers'...

Tracking Email Recipient Action With Video

Analytics provider ClickTale this week launched Email Tracking this week. The solution enables those responsible for monitoring analytics the ability to watch videos of email recipients actual browsing sessions. This is an excellent...

Performance Marketing Web Services

Performance-based marketing network Zanox announced the beta-launch of Web services for professional developers and publishers. With zanox Web Services, publishers can access an automated interaction process (including statistics,...

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