'Net Features

The Magazine For Website Success

Create Responsive Emails with BeeFree

Email continues to be a dominant force for marketers as more than 100 billion emails sent and received every day. However, in order for marketers to set themselves apart from the competition they need to design a visually appealing...

Strip Responsive Lightbox In Focus

Modern Web designers (and the visitors and users of sites they develop) are familiar with lightboxes, a JavaScript technique that is used to display images - or any Web content - using modal dialogs where the asset (image, video, text...

2 Winners & 2 Losers of Big Brand Web Design

With all the website traffic big brands get, you’d think they’d be chomping at the digital bit to provide a seamless user experience, from mobile and omnichannel features to advanced on-site search and filtering. Web designers...

Perfmap Replaces the Waterfall Front End Performance Report

If you're familiar with those "waterfall" reports on front end performance, you've likely thought to yourself that there has to be a better way - and finally, there is, in Perfmap . Conceived and created by Mark Zeman...

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A Shopper’s View into the Performance of E-Commerce Sites

New Radware research is aiming to give Internet retailers a “shopper’s eye view” of how e-commerce sites perform on both desktops and mobile devices. The load balancing and DDoS protection solutions provider conducted...

Search and Social Advertising Continue to Thrive (INFOGRAPHIC)

Search and social advertising are continuing to trend upward, as new Kenshoo data reveals an increase in investments and click-through rates in both of these advertising channels. In fact, Kenshoo’s Search and Social Snapchat...

Overall Ad Spend at Google Dips as Bing Shows Growth

Google still dominates the digital ad space, but Bing (yes, Bing) has experienced some dramatic growth of late. Online marketing firm The Search Agency published its State of Paid Search Report for Q3 2014 and the data it contains...

Mobile's Influence on Conversions, Yes, Conversions, is Growing

Smartphones and tablets are playing increasingly prominent roles in a customer's purchase decision process today, accounting for 30 percent of conversions on Google and 35 percent of conversions on Facebook according to a new report...

How Phone Numbers Can Lead to Increased Conversions [Infographic]

As technology has advanced and new forms of communication have made their debut, there remains one hold-over that still presents companies with real, measureable value: phone calls. Invoca , a call tracking and analytics provider,...

Constant Contact and vCita Partnership Equips SMBs with Self-Service Tools

A new partnership between vCita and Constant Contact is equipping small businesses with online self-service tools. Through the partnership, vCita’s LiveSite solution is integrated into Constant Contact. This enables small businesses...

Analytics Providers Partner-Up to Offer More Comprehensive Data

As the world becomes more enveloped by data on a daily basis, analytics companies have jumped at the chance to quell an enterprise's data needs. For some analytics providers this has resulted in the introduction of new services...

One-Time Customers Are So Yesterday

Getting customers for life is an idea that many enterprises struggle to execute. In 2014, however, the technology to execute this idea is alive and well. Today, companies can measure how active customers are with a company’s...

More Love for .NYC

Each November consumers are reminded to "Shop Local" thanks to American Express's popular Small Business Saturday campaign . This year, shoppers are given a way to support local businesses - online. The recent launch...

Social Shopping In Action

Social shopping is finally gaining steam. Although the idea of driving sales through the social channel isn’t a new concept, it certainly seemed to gain momentum in 2014. Facebook and Twitter, for example, both confirmed that...

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Google Enables Local Calls from PPC Ads

With 50 percent of searches with local intent leading the user to visit the store, it is imperative that businesses optimize their mobile presence. While the effectiveness of pay-per-click ads still divides search marketers, those...

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