'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Why Digital PR Means More to CMOs Today

:: By Kate Lobel, Power Digital Marketing :: Many things have changed in the public relations (PR) industry in recent years. In fact, PR today looks drastically different than it did just a few short years ago. It really hasn’t...

Shipping API Speeds Up Growth

When it comes to user experience, most retailers want to exceed shopper expectations before, during and after the sale. Costly or slow delivery speeds, however, can put a damper on the entire customer journey. As one of the biggest...

How Do You Know You Are Ready For a Corner Office?

By Alexis Robin, pLink Coaching Center for Excellence So, you are considering a seat the C-suite table, how will you know when you are finally ready for that corner office? Here are some good questions to ask yourself when determining...

Is Linking Illegal?

The Court of Justice of the European Union is concerning itself with website links and it's generating a great deal of controversy and conversation. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The court essentially...

Google, HTTPS & The Future of Web Security

Google has drawn a line in the virtual sand, revealing its plan to mark all HTTP sites as non-secure in Chrome starting in Jan. 2017. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Sites that transmit passwords or...

1:1 Code Help for Beginners

The federal government is doing its part to improve tech education in this country, announcing a $17 million pilot program to help students cover tuition at coding bootcamps. And, in certain cities like San Francisco "popup"...

Basic User Engagement Metrics to Know for Web Design

:: By Alastair Brian, FMEModules :: Between juggling personal and professional responsibilities, website visitors can hardly find time to dig deeply through various online stores to purchase exactly what they are looking for or read...

Improving the Email Sign Up Process – Quick Tips For Success

:: By Alyssa Nahatis, Adobe :: The email sign-up process is the first of many steps along the customer journey—an opportunity for would-be customers to connect with your brand. As with any new relationship, whether it’s...

The Data Behind Demand: How The Information Revolution Is Powering Programmatic Advertising

:: By Venkat Krishan, YuMe :: There's a hidden world behind today's website advertisements. Extraordinary feats of analysis and computing power, along with lightning-fast bidding wars for crucial online marketing real estate...

Siri Commands Machine Learning Presence

iPhone users have a love-hate relationship with iPhone's Siri, but the virtual "intelligent personal assistant" is getting some much-needed upgrades that speak to consumer expectations today. Before the anticipated release...

Staff Augmentation: A New Trend in Hiring Developers

:: By Rizza Laplana, Get Devs :: Staff augmentation is an operational strategy that eliminates the challenges in freelancing and permanent employment by outsourcing to staff a project or respond to business objectives . In a job market...

Choosing the Right Sales Plays for SMBs

Whether it's football or business, strategies have to be adapted to the playing field (or in the case of lead generation and customer acquisition, the channel), the opponent, the context and many other elements. InsideSales.com...

5 Tips for Dealing With Negative Customers on Social Media

:: By Larry Alton, @LarryAlton3 :: For all of the great things social media does for businesses, it’s not always an ideal marketing tool. Any time you give customers a platform for discussing your brand, there’s some inherent...

Easy Speed: Remove JPEG Metadata & Reduce Size by 16 Percent

Looking for an easy way to reduce the size of your JPEG images? If so, let your first stop be the metadata of those assets. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Performance is top of mind with everyone responsible...

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Making Improvements in Cross-Device Targeting

It should come as no surprise that advertisers want to reach audiences via new devices and channels, but the technology required to do so rarely keeps pace with media consumption trends. Couple that with an advertising ecosystem flush...

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