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The Magazine For Website Success

Auto Campaigns the Next Evolution for Trumpia

Multi-channel marketing automation software provider Trumpia has unveiled a new feature that enables users to set their mobile and email campaigns on autopilot. The feature, called Auto Campaigns , enables users to set rule-based conditions...

Making Instagram Shoppable

Curalate is helping retailers monetize their Instagram feeds, as the visual analytics and marketing platform has launched a new feature that makes a brand’s Instagram feed shoppable. The feature, dubbed Like2Buy , enables social...

Google Says Goodbye to Authorship

In many senses Google is the heart of the Internet. With more than 11 billion searches made each month, Google has a lot of influence over users' Web experience. When Google introduced Authorship, writers from all over the world...

2 Retailers Mix Business with Consumers

The B2B sale is traditionally a lot longer than its B2C counterpart, but business buyers are bringing many of their e-commerce expectations to B2B – forcing the companies that provide products and services to companies to offer...

Digital Stuff You'll Freakin' Love

Welcome to the Website Magazine Weekly Roundup! As most of the U.S. is preparing for a long holiday weekend to celebrate the official end of summer, Website Magazine editors have been hard at work, scouring their content feeds, exploring...

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Twitter Makes Analytics Dashboard Available to All

Leveraging social media is a great way for businesses and individuals to reach their consumer base. However, to understand whether or not people are actually listening to your message you need analytics. While Twitter had already unveiled...

The Tale of 5 Blind Marketers: Moving to a Customer-Centric Philosophy

:: By Bruce Ernst, Monetate :: There’s an old tale many of you may be familiar with of the five blind men traveling in the jungles of India . In the story, the five blind men come upon an elephant. One blind man feels the elephant’s...

Engage Mobile Consumers with Native In-App Messaging

Mobile app marketers will be able to engage their users through personalized in-app messaging, thanks to new capabilities for Artisan’s Mobile Experience Management (MEM) platform. Through the in-app messaging capabilities, marketers...

BI PLatform Feedvisor Raises $6 million

Feedvisor is looking to bolster its pricing and business intelligence (BI) platform, as the company has raised $6 million in Series A funding. The funding is led by Square Peg Capital and follows a $1.7 million seed round in October...

Popular Commerce Solution Changes Name, Launches New Platform

Compare Metrics is pushing online shopping experiences to the edge – rebranding its two-year-old company as Edgecase. The new Edgecase named originates from the company's expanded vision and platform capabilities and is inspired...

7 Reasons Why Most Mobile Apps Gets Uninstalled

:: By Ketan Parmar, Yudiz Solutions :: A whopping 26 percent of apps are only used for one time and then they are uninstalled by the user. This statistics is an indication why so many apps fail to make a mark or to put it otherwise...

New A/B Testing Tool for Mobile Apps

A/B testing is one of the tried and true methods that companies and developers use in order to gauge consumer response to things like new products, marketing campaigns and changes to apps. Yet, in order to fully leverage the information...

Back-to-School Redesign Boosts Conversions

Launching a website redesign is challenging – especially for retailers with large inventories. Recently, school supply e-commerce retailer Chalkfly unveiled a redesigned, fully responsive website. Since the retailer offers more...

Quickly Compare Website Builders with New Comparison Tool

Curating the perfect website from scratch is an art. Like art, many simply do not have the talent or necessary skills to excel. Fortunately for potential designers , there are numerous tools available to help them create flawless websites...

How to Boost Your Conversion Rate without Paying a Dime

:: By Scott Polk, ObsidianEdge Marketing :: What is a conversion? A conversion is simply any action that you desire for a visitor on your website to take. The most desirable type of conversion is usually a sale, but there are many...

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