'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Facebook's Social Ad Problem

Blocking the ad blockers with advertising? As an advertiser on Facebook, do you really want to spend for an impression for a user that has an ad blocker installed? Whether you want it or not, that is what you're about to get. The...

IFTTT Brings Recipes to Mobile Apps

IFTTT, a popular platform that enables users to connect different digital services and devices, has formally announced that it is rolling out its partner platform . SUBSCRIBE to Website Magazine & Accelerate 'Net Success The...

5 Reasons Synthetic Monitoring is More Important than Ever

:: By Dennis Callaghan, Catchpoint Systems :: Synthetic Monitoring is hardly a new technology. It’s been around almost as long as the commercial World Wide Web has, but the importance of monitoring the performance and availability...

Is Your Mobile Presence Award Worthy?

"Mobile" has changed the digital landscape and the savviest brands have embraced the trend in a big way. If you're one of the enterprises that have taken steps to develop and optimize a mobile presence, you should should...

How to Power Up Your Marketing & Sales Efforts with an Agile CRM

:: By Michael Rooney, bpm'online :: Digitalization is erasing all major industry boundaries while providing new development opportunities for advanced and agile technologies such as the Internet of Things (IoT), chat bots or personal...

SEO Newbie: Using Google's HTML Improvements Feature

:: HTML Improvements in Google Search Console :: Everybody makes mistakes (or so they tell me). Despite the often vast reserves of experience and expertise of search marketers (as well as all the information available on the 'Net...

The 4 I's of Instagram Stories

When social media first emerged, it allowed current and potential customers to get a glimpse into a company’s personality, staff, office space and other behind-the-scenes snapshots. That transparency has increased ten-fold with...

Prioritize Content Opps and Predict Revenue Impact with BloomReach

Personalization platform Bloomreach announced improvements to its Compass application that are worth a closer look for digital merchandisers. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The Bloomreach innovations...

Walmart's Vehicle to Take on Amazon

When it comes to the most-visited sites in the United States, Jet.com ( ranked 285 ) - even with its two-day delivery and wide assortment of curated products - is no match for Amazon's traffic (ranked 4) and, of course, sales....

Search Master: Writing Titles Like an SEO Boss

What catches your attention on search engine results pages? If you're like the vast majority of consumers, it's the titles of the pages that were returned. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Titles...

Small Businesses Are Terrible at Tracking ROI

If you operate a small business chances are pretty good that you are not tracking the return you are receiving from your online promotional efforts. According to a new survey from RevLocal , 75 percent of local businesses say they...

4 Steps to Simplify Website Content and Grow Customer Engagement

:: By Mimi Young, Behavior Design :: De-clutter your surroundings. Simplify your life. Don’t overcomplicate. Whether you’re cleaning your home, building your wardrobe or deciding what to have for lunch – there’s...

19 Common Mistakes Killing Your E-Commerce SEO

:: By Travis Bliffen, Stellar SEO :: SEO is the most effective tool for e-commerce customer acquisition and retention. Research shows that nearly half of online buyers begin their shopping process with a search engine. Reconfirming...

Workflow Matters: Tips to Improve Email Production

Whether it's how we label and save images on our work computers or how emails are coded and checked, processes matter because they save time and help keep everything consistent. Litmus and Movable Ink teamed up to create an infographic...

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Gold-Winning Email Strategies

The Olympics have once again captured the world's attention, but marketers are forever scrambling to get their audiences engaged and can learn a thing or two from the games. For those looking to improve their marketing strategies...

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