'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Facebook Ad Reach in Jeopardy Too

Marketers are well aware that organic reach is difficult to come by these days but now Facebook is going after ad reach as well. The world's most popular social media network announced that over the coming months it's working...

Fine-Tuning Holiday Campaigns with Live Data & Benchmarks

With so much of a retailer’s yearly revenue being generated during the holiday season, it can be difficult to imagine that marketing efforts during this critical period can damage the long-term viability of an e-commerce business...

The Benefits of Rewarding Customers Who Shop Socially

Time after time, data points prove that people love rewards. Whether it's being awarded a badge after they comment in a forum X amount of times or accruing points to use toward purchases, rewards work - and head-shaving company...

Now Boarding, SellerActive Retailers Jump on the Jet

Cloud-based inventory management solution and repricing solution SellerActive announced that Jet.com is its latest (and perhaps greatest) integration partner. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The reason...

The Digital Acceleration of Auto Sales

If you have purchased a car in the last 18-24 months you will be familiar with the amount of marketing and technology that is involved on the part of buyers (researching information on the Web) and dealers (providing data to and interaction...

Make the Amazon Buy Box Yours

With the kickoff to the 2016 holiday shopping season just months away, retailers are readying themselves for their most lucrative time of the year and that is going to mean doing everything in their power to capture Amazon's Buy...

Best Practices for Using Emojis in Emails [Infographic]

Emojis are used by the majority of the population for quickly communicating emotions and ideas, so it shouldn't be surprising that brands are actively leveraging them within emails. Campaigner has released a new infographic that...

Goal-Oriented Cover Photos to Like

“We need a new Facebook cover photo.” That’s a statement in-house designers have likely heard a time or two with very little direction about what to include, how big it should be or the overall goal of the image itself...

Creating Personal, Human Experiences in the Digital World [A Q&A with SDL]

There are two main reasons that vendors offering personalization technology, predictive offerings and translation services are in such high demand - they can (1) personalize the online world and (2) humanize visitors' digital experiences...

Freelance vs Permanent Devs: Which Works Best for Your Business?

:: By Rizza Laplana, Get Devs :: Oftentimes, a company’s foremost consideration in choosing between hiring freelancers and permanent developers is the budget. But since these two types of contracts affect a business beyond cost...

QUICK HIT: Organic Search is the Primary Acquisition Channel for Travel

Performance Horizon, together with WBR Digital, put together an industry report that benchmarks the digital marketing efforts in the travel industry and some results could influence how marketing spend is allocated in other verticals...

Design Over Optimization Not a Good Look for Luxury Brands

Luxury goods account for six percent of total U.S. e-commerce sales according to new research from Listrak . Even so, these high-end retailers need to step up their digital games in order to compete with other merchants - particularly...

Filed under: ,

Retooling Native Ad Viewability

Viewability is top of mind with those in the ad tech space, and companies are working overtime to retool how they approach measurement of new formats like native placement. SUBSCRIBE to Website Magazine & Accelerate 'Net Success...

Twitter Pays Video Creators

Twitter is looking to capture some of YouTube's most popular video creators and has announced that it will be selling ads alongside videos and sharing revenues with their creators - and Twitter is being very generous about terms...

PayPal the New Prize in Cloud Wars

Google's cloud computing business, where it currently trails the likes of both Amazon and Microsoft, may just receive a big vote of confidence as it appears it could sign a very well-known client in PayPal. SUBSCRIBE to Website...

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter