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The Magazine For Website Success

Software Watch: What's New in Magento?

Now that the holiday shopping season is behind us, Internet retailers will soon begin analyzing their performance and the role that their e-commerce platform played in their success or failure. While the platform can't be blamed...

The Most Valuable Customer: Existing or New?

Is it better to focus on acquiring new customers or retaining old ones? Optimove has published some interesting research recently which indicates that during the holidays, repeat customers are a much stronger asset for e-tailers than...

Price Optimization for the Mid-Market

There are numerous technology solutions that help today's retailers optimize their pricing (particularly when managing thousands or millions of SKUs), but most cater exclusively to the largest companies. There are offerings emerging...

3-Step Guide to Celebratory Email Marketing

There are many things people look forward to on their birthdays, but not all of them include candles or gift wrap. Birthday emails, for example, are one of the unexpected surprises that most consumers find in their inbox on or around...

Cross-Channel Inventory Visibility & The Future POS

Eighty-five percent of respondents to Boston Retail Partners 2016 POS/Customer Engagement Survey indicated that unified commerce is their top priority of 2016. Most attempts to create a holistic customer experience, one that transcends...

One-Click Wonder; Find Innovative Tech in the Mozu Marketplace

Enterprise e-commerce platform Mozu announced the launch of an integration marketplace featuring apps, accelerators, widgets and extensions for its clients from select third-party solution vendors. The new Mozu Marketplace features...

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Retail Brand Gets Lucky with Biz Transformation

After Kate Spade offloaded its Lucky Brand for $225 million , the American denim company has moved forward, transforming its operations to meet buyer expectations both on the retail and wholesale side. Lucky Brand recently announced...

A Look at Customer Engagement Preferences

A new study from telecommunications service provider Contact Solutions is shedding light on customer engagement preferences and exposing the disconnect between those preferences and the e-commerce experience. According to “ The...

Mozu Unveils New E-Commerce Marketplace

Cloud commerce solutions provider Mozu has unveiled a new marketplace that features extensions from more than 80 commerce technology providers. The Mozu Marketplace offers simple integrations of a variety of technologies from providers...

Try Out the Revenue Forecaster

Online marketing technology provider Performance Horizon is helping advertisers discover the potential revenue increase they could gain by migrating their digital partner marketing in house. The Performance Horizon Revenue Forecaster...

Flash Forward: The Future Is HTML5

:: By Michael Pasco, ZOG Digital :: After significant security failures, thirst for user resources and industry-wide pressure, 2016 will be the first year marketers will not have Flash to fall back on as a crutch. Thankfully, new technology...

Crowdsourcing and New Product Development

Mention crowdsourcing in a room full of product developers and you're sure to see some concerned faces. While there are plenty of uses cases including content creation and labor-intensive tasks like research, arguably the best...

Capitalizing on the Popularity of SaaS-Based Businesses

:: By Ved Raj, ValueCoders :: A business application that is sold as a service is categorized under the software-as-a-service (SaaS) business model. Such applications are hosted in the cloud and can be used online. Costs of servers...

Automate the Sales Workflow

Sales software provider ToutApp has unveiled a new product called Sales Campaigns, which allows sales managers and reps to automate complex sales playbooks into shareable workflows. The new product helps supports the entire sales funnel...

Big Picture Job Search from Glassdoor

Recruiting marketplace Glassdoor just introduced a new job search experience and it could make looking for a new place to work a little less daunting. Job seekers are now able to browse listings alongside company star ratings. This...

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