'Net Features

The Magazine For Website Success

New Integration Allows for a More Personal Touch

With consumers engaging and interacting with brands in more ways than ever before, brands must be prepared to serve consumers across channels. Genesys , a provider of consumer experience and contact center solutions, has announced...

Find Out if Your Site is Mobile-Friendly

There has been a lot of conversation about Google’s mobile-friendliness update that went into effect April 21. With the update, Google is boosting the ranking of mobile-friendly pages on mobile search results in order to help...

20 Tips for Hiring the Perfect Remote Team

:: By Ved Raj, ValueCoders :: Hiring a remote team has a lot of cost advantages, but the process is fraught with risks of hiring the inappropriate set of people. Hiring the perfect team for your project is not a single task. It is...

Identify Consumers Across Channels

As the number of channels in which consumers can access a brand grows, marketers must leverage a comprehensive solution that enables them to efficiently connect with their consumers wherever they are. Janrain , a provider of Customer...

Top Tips for More E-Commerce Traffic

:: By Simon Horton, ShopIntegrator.com :: This is the Digital era. The world of e-commerce is witnessing an expansion that is leading to a prominent change in the entire retail landscape. It is entirely transforming the way we do businesses...

Measure Twice, Cut Once - A/B Testing Tools to Improve Conversions

By Damion Wasylow, University of Florida Launching a website is inherently risky. Countless hours go into finessing each element, but that investment of time and energy is fruitless if the website doesn’t perform. Just as user...

Act-On Offers New Capabilities for Sales Teams

Marketing automation provider Act-On Software has unveiled new product capabilities for sales reps, dubbed Act-On Anywhere and CRM Connector. The new product features extend the use of Act-On Marketing Automation for both sales and...

The Tech Industry Receives its Own Domain

While (dot)com remains the most popular domain , the influx of new domains continues to expand the digital ecosystem and open new opportunities for companies looking to secure a relevant domain name. Radix , a new gTLD registry, has...

Let’s Be Honest; Is Your Digital Performance Up to Par?

By David Jones, Field Technical Evangelist, Dynatrace The omnichannel digital world has infiltrated nearly every aspect of consumers’ lives. From shopping to financial planning to home automation – everything is driven...

HTTP/2 – The Future of the Internet Has Arrived

:: By Dario Zadro, Zadro Web :: The Hypertext Transfer Protocol, or HTTP/1.x, has been around for more than 25 years. This is the mechanism that allows your browser to request information from a server so that a Web page can be displayed...

Repurposing the Wheel for Website Navigation

As brands look to push consumers toward conversions on their sites, whether that be making a purchase or reading another article, many are turning to fresh design elements to entice consumers. One interesting way to add a dash of excitement...

5 Must-Have Items to Incorporate in Your Responsive Web Design

By: Ron Hadler, Red Door Interactive According to a recent report released by Global Web Index, 91 percent of adult Internet users own a PC/laptop, 47 percent have a tablet and 80 percent own a smartphone. These numbers reiterate the...

The New Online Application Experience

Jibe is aiming to make the online job application easier, as the company has launched a new candidate experience recruitment technology platform for corporate career sites. The platform offers a consumer-like experience for applicants...

Bring Your Website to Life with the Call-to-Animation Plugin

In today’s digital world brands must do everything they can to separate themselves, and their websites, from the competition. To help make a lasting impression on the Web, brands must be sure to create a website that not only...

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Why Database Marketing is Still Relevant in 2015

:: By Helen Foley, Elanders UK : 'Direct marketing is dead!' This is what the naysayers will eagerly tell you but, of course, it's not true. Smaller businesses and startups can't afford to spend their marketing budget...

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