'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Video Ad Performance Data with Innovid and Twitter

Video marketing platform Innovid has released the ability for its clients to engage Twitter users with video ads and provide analytics for all owned-and-operated Twitter properties. SUBSCRIBE to Website Magazine & Accelerate 'Net...

Creative Collaboration With Designers

If you've ever been lucky enough to work one-on-one with a designer, you're fortunate in that you can express your vision directly and work with them to develop a final project that meets or exceeds expectations. Not everyone...

OpenVid, Screen Recording Chrome Extension

Screen recording solutions are often bulky, limited in functionality and a real drag. There are some alternative emerging, however, that aim to improve this rather interesting aspect of the digital experience. Openvid , for example...

Better Form Autocompletion with Algolia

There are several tactics that can be employed to ensure that users filling out forms actually go through with that interaction. One of the most popular is auto-completion and there is no shortage of approaches - both technical and...

Passive Viewing & The Trouble With Video

The trouble with video, and specifically video marketing, is that despite your best efforts, it's easy for consumers of that asset to skip through, or navigate away. The savviest video producers on the Web today are experimenting...

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QUICK HIT: Fontea in Focus

Finding that perfect font for a digital project can be challenging on its own, so why make it more complicated by constantly scouring the numerous online resources for inspiration and that one ideal style? That's not the way it...

Get the Stats: Creepy Vs. Cool Personalization

Personalization is certainly a trend that isn’t going anywhere any time soon. That said, there is a fine line between personalization that consumers consider “cool” and personalization that consumers consider “creepy...

Inside the Mind of the Millennial Shopper

Are millennials all that different from the rest of us? In many ways, yes, yes they are. New research from Cue Connect ( Consumer Moments of Truth ) has identified five millennial shopping personas and the expectations and behaviors...

Maintaining Local Listings With Ease and Speed

There's a new solution for local businesses to create, update and maintain online local listings - and it could prove to be a perfect offering for agencies and creative media companies to explore. SUBSCRIBE to Website Magazine...

The Right Ad Formats for the Mobile Experience

With a vast majority of Internet consumption stemming from mobile devices, publishers are looking to optimize the performance of their digital properties through display ads and products like Google AdSense. SUBSCRIBE to Website Magazine...

The Checkout Blind Spot

Big retailers aren't necessarily big because they know something smaller sellers don't - often it's just a case of greater investment. In fact, new research out from PYMNTS.com and BlueSnap indicates that size doesn't...

Yahoo Embraces Storytellers & Big-Brand Content Marketing

Content remains king and brands are now actively looking for solutions to help them engage more users and generate higher revenues, and these solutions are coming from some very familiar names in Web tech. Yahoo, for example, has introduced...

Lead Magnets: How the Insiders Generate Massive Conversion Rates on Their Newsletters

Andrew Wise, LifeTailored.com / Wise Startup Blog At any given time on any given day, a blogger has at least 10 things on his or her mind. First, they must teach themselves how to launch a blog. Then, they must think up and generate...

CX: Serve Proactive Content Via Chat

Today’s e-commerce experiences need to be served on a digital platter, from fast sites and free shipping to personalization and proactive service. For the latter, many retailers turn to live chat as a way to “greet”...

Better Performance Management for Velaro Live Chats

Live chat software provider Velaro has unveiled the newest version of its software. The new version introduces Live Chat Performance Management , which is a suite of new features and functionality to empower users to make chats better...

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