'Net Features

The Magazine For Website Success

Google Releases New Security Feature for its Cloud Platform

Thanks to numerous security breakdowns at many of the nation’s largest brands, security is on the forefront of everyone’s mind. Google has recently announced a new security feature, currently in beta, called Google Cloud...

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Pre-Conceived Notions Hold Back Cloud Adoption

The cloud has transformed the way companies provide services to their consumers, yet many remain hesitant to migrate their internal systems to the cloud. CDW , a provider of technology solutions, has announced the release of its latest...

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4 Advertisers Doing Native Advertising Right

Native ads are the cool kids on the digital block these days, and there's good reason for that. These ads can bridge the gap between content marketing and traditional advertising, increasing clicks and conversions in the process...

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A Retargeting Platform for the Music Biz

Despite record colds in much of the country, summer music festivals are right around the corner and music marketers have been hard at work to promote their events, their artists and their labels. Nearly 500 record labels and artists...

Self-Managed vs. Fully Managed VPS – Major Pros & Cons

By Greg Rockwood, SoftsysHosting Sooner or later most of us face with the crucial Web hosting choice for the existing or prospective online ventures. This selection is even more difficult, when there are some financial limitations...

Consumers Demand Personalized Shopping Experiences

The majority of consumers want personalized and consistent experiences when they are shopping online. In fact, new data from MyBuys’ seventh annual Personalization Consumer Survey reveals that 53 percent of consumers say it’s...

Understanding Shoppers' Who, What & Why

There’s nothing more frustrating to consumers than when a brand doesn’t know who they are, what they like or that they are loyal to a company on multiple channels, from app usage to how they shop in brick-and-mortar stores...

Elevate Your Mobile Marketing By Understanding Your Consumer

Marketers today must leverage platforms that give them insights into consumers' tendencies and behaviors. Upsight , an enterprise analytics and marketing platform for mobile apps, is taking a step in that direction today, releassnig...

Springbot Delivers Demographic Data to Magento Merchants

E-commerce marketing platform Springbot has unveiled a new extension for Magento merchants to help them better understand the audience they are marketing to. The extension, dubbed FreeDemographicSnapshot , enables marketers to quickly...

The Internationalization of E-Commerce at Prestashop

Online sales in the U.S. are projected to increase from $294 billion in 2014 to $414 billion in 2018 (source: Forrester Research ), and global e-commerce is expected to keep pace. As a result, retailers are preparing their digital...

Top 5 Offline Resources for Online Businesses

:: Melissa Butler, LendVantage :: On the Internet, the cost barrier to starting up a business is far lower compared to that of starting up a brick-and-mortar business. Low cost and time required starting an online business means more...

Onboarding: The Key to Long-Term Employee Success

:: James Clifton, GetApp :: You might have just hired the most qualified candidate for your organization, but you’ll have trouble keeping them if you don’t have a proper onboarding process. Even offering the best benefits...

Get Insights on Visual Social Content

Visual marketing automation company Chute has unveiled a new solution that helps companies tap into real-time insights from consumer photos and videos shared on Twitter and Instagram. The solution, dubbed Chute Insights , aims to help...

Web Tech Watch: Week 7, 2015

Welcome to another edition of Website Magazine's Web Tech Watch series, a Friday special profiling some of the most interesting and inspiring Web-related technologies, tools, products and services our editors have come across this...

Yahoo's Mobile Evolution

Yahoo is rolling out a new suite of services designed for mobile developers to analyze, advertise, monetize and enhance their apps. In addition to a new "exploration" interface for its Flurry Analytics product (which Yahoo...

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