Content Marketing Toolbox 2013

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Content marketing is top-of-mind with digital media strategists. As a rather nascent tactic, however, one which lacks standards much less a formal approach, it can be difficult to know actually how to create, distribute and analyze content marketing efforts for the benefit of a digital enterprise. Website Magazine has compiled a collection of Web services, software tools and more to support marketers’ content initiatives in 2013 and beyond.

These resources really run the digital gamut, from content analytics solutions, to content research platforms, to production and distribution tools – there’s nothing, no software at all, that doesn’t in some way seem to have the ability to support content marketing efforts.

Keep in mind that this list is likely far from comprehensive. As content marketing is an evolving tactic, you may disagree with some of our selections (or the very brief explanations of each). Either way, Website Magazine encourages you to share the software tools and digital platform you currently use to achieve success with content marketing – just comment below and share! Content optimization app Editorial project management Note taking and clipping Ebook publishing Ebook publishing List curation Presentation tool Digital publishing tool Infographic creation Identify new media influencers Content analytics for publishers Analyze and visualize real-time streaming data Q&A site for content distribution Professional Content development Content distribution Content distribution Content distribution Content distribution Content recommendation and distribution Content planning application Content marketing platform Content production platform Editorial project management and freelance marketplace Website content planning Real-time content analytics Community blogging software Media relations Media relations Content distribution Social content marketing Content presentation solution Content development platform Content distribution Real time curation platform Content publishing (magazines) Content curation Content distribution Content publishing platform Document publishing platform Digital presentation software Video content distribution Video content distribution Note-talking application Note-taking application Social discovery engine Social media management application Twitter management application Guest blogging solution


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