Social Media Advertising On the To-do List

Posted on

  • email
  • twitter
  • facebook
  • share this

share this



The Internet advertising industry took notice when comScore reported that more than a third of all online display ads in the U.S. in February appeared on Facebook — which is more than three times as many ads served on the second-leading site, Yahoo. But partly because Facebook’s complicated, self-service ad infrastructure has left many buyers scratching their heads, the platform is still considered one of significantly unmet potential.

Now, more than a dozen agencies such as Kenshoo, Blinq and Webtrends are hoping to change that by offering specialized services to help marketers navigate the unwieldy buying, tracking, targeting and managing of ads on the social network. For agencies and advertisers, it presents a great opportunity to explore. For Facebook, it’s priceless.

 
     :: Try iContact for FREE for 30 Days! Sign up now at iContact.com ::


Login To Comment


Become a Member

Not already a part of our community? Sign up to participate in the discussion. It's free and quick.

Sign Up

Be the first to comment on this article

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter