Social Values

Posted on

  • email
  • twitter
  • facebook
  • share this

share this


Cloud backup service provider Backupify is the latest company to try to calculate the actual monetary value of social data such as Tweets, Facebook users, Yelp reviews, etc. After looking at a variety of social sources that included Facebook, LinkedIn, Dropbox, Twitter, Foursquare, Pinterest, Yelp, Instagram and Path, Backupify’s research determined that a single review on Yelp was the most valuable piece of social currency a brand could have.

Other findings include that an individual Facebook user is valued at more than $100, and it takes nearly 8,900 tweets to earn a company $10 while just 20 pinned items on Pinterest will yield the same amount.


Custom WordPress Design Themes at Get the most designs for your buck when you start a design project!

Login To Comment

forget your login information?

Become a Member

Not already a part of our community? Sign up to participate in the discussion. It’s free and quick.

Sign Up

Be the first to comment on this article


999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920