PayPal Paves the Future of Mobile Commerce

Allison Howen — Thu, 14 Jun 2012 22:00:00 GMT

A new study by ShopVisible reveals that alternative payments are paving the way of mobile commerce.

The study tracked 23,000 Web and mobile transactions. The results revealed that in thousands of mobile transactions, 67 percent of customers used PayPal or an alternative payment method, while only 33 percent chose to pay by credit card. Conversely, the results were reversed in web-only transactions – with 62 percent of shoppers choosing to pay by credit card, 12.9 percent paying with Amazon Payments, 8.1 percent with Google Checkout and only 16.8 percent paying via PayPal.

According to the results of this study, alternative payments are a very important factor within mobile commerce, which is projected to reach $31 billion by 2016 according to Forrester Research.

“These results decipher some of the code to unlocking the potential of mobile commerce,” says Sean Cook, CEO of ShopVisible. “Mobile is a different animal, as this research shows. Lacking a simple alternative payment method could crush any retailer implementing a mobile commerce strategy. Even if alternative payment methods don’t constitute a large percentage of your existing web business, you should reconsider the relative importance when it comes to your mobile strategy.”

CardinalCommerce, OrderDynamics Reach Alternative Payment Arrangement

Pete Prestipino — Wed, 03 Dec 2008 16:40:00 GMT

Canadian E-commerce service provider OrderDynamics has announced a partnership with CardinalCommerce.

OrderDynamics customers will be able to leverage the CardinalCommerce univeral merchant platform to enable multiple payment brands on their websites. Through a single integration, more than 15 branded payment methods can be deployed on front-end web stores. Verified by Visa & MasterCard SecureCode, Amazon Payments, Bill Me Later, Ebates, eBillme, eLayaway, Google Checkout, Green Dot MoneyPak, MyEcheck, PayPal, RevolutionCard, Mazooma, and ClickandBuy are available.

"Our customers can access these services though their management dashboard and automatically integrate the payment services with their current eCommerce shopping cart solution," explains Steven Berkovitz, VP development at OrderDynamics. "Providing alternative payment methods to shoppers is an important way for online merchants to gain new customers, increase sales conversions, and make the e-commerce shopping experience more secure and convenient."

'Net Features : alternative payments

PayPal Paves the Future of Mobile Commerce

CardinalCommerce, OrderDynamics Reach Alternative Payment Arrangement