'Net Features : commission junction

Use Affiliates to Reach Back-to-School Shoppers in August

Michael Garrity — Thu, 02 Aug 2012 13:00:00 GMT

It may only be early August, but much to the chagrin of many schoolchildren, it’s time to start thinking about heading back to school. This, of course, means back-to-school shopping.

According to a recent report from affiliate marketing network Commission Junction, back-to-school shoppers are typically inclined to take advantage of available tools to research and purchase products online. Many of them will use consulting search and price comparison engines to make their decisions, as well as coupon and cash-back websites.

This comes from Commission Junction’s annual Back to School report for online retailers, which aims to give them insights on consumer trends and key shopping updates for the hectic shopping season. By analyzing past sales data, CJ found that an increasing number of consumers (approximately 30 percent) are using content websites for product discovery and shopping.

As a result, it seems that affiliate channels are well-suited to provide marketers with a chance to more effectively reach back-to-school shoppers at various touch points in the decision-making process.

For two years now, back-to-school sales have peaked in the fourth week of August (with a second surge in the first week of September), which this year will be between August 19 and 25. Consumer electronics, hardware, and software retailers all saw major spikes in the middle of August, while apparel purchases were more heavily concentrated at the end of the month.

7 Billion People Partners with Commission Junction UK

Allison Howen — Thu, 04 Aug 2011 22:00:00 GMT

Commission Junction UK has announced a partnership with 7 Billion People.

The partnership will allow Commission Junction UK to offer their clients 7 Billion People’s MarketMaestro software, which has provided clients conversion rate increases up to 50 percent.

The MarketMaestro software is designed to give e-commerce merchants insight into customer behavior. It displays buying behavior and recommends website changes such as modifying content, layout and design. The goal is to turn visitors into customers.

“In this challenging economic environment it is even more important for e-commerce retailers to maximize the opportunity to convert every customer they bring to their website,” says Daniel Powel, solutions and operations director for Commission Junction UK. “We are keen to provide our clients with the tools and capabilities that can help increase revenue, turning browsers into buyers.”

MarketMaestro is now available to all Commission Junction UK customers.

New SAS & CJ Advertisers

Linc Wonham — Wed, 31 Mar 2010 19:41:00 GMT

Since today is Affiliate Wednesday here at Website Magazine, we thought we’d profile some of the newest advertisers on ShareaSale and Commission Junction. If you’re an affiliate network and would like to have your advertisers featured in this newsletter, please contact us at editors@websitemagazine.com.

Shareasale

Keep on Truckin’ with KOT Apparel: Promote official T-Shirts featuring the exclusive work of pioneer cartoon artist Robert Crumb. Offers 10% commissions, bonuses and periodic sales contests. Featuring Crumb’s best-known characters that launched the underground “comix” movement, and adding new genre-specific illustrations throughout the year, this site is perfect for clothing, gift and humor affiliate marketers.

Easter gifts from The PaperDoll Store: Start earning 10% commissions on every order of invitations, holiday cards, stationery and much more, with average orders of nearly $150. A perfect fit for affiliate marketers such as photographers, wedding planners, party planners, parenting bloggers and children’s retailers. Offers monthly affiliate promotions and product data feed for enhanced marketing capabilities.

Spring cleaning with TheHardwareCity.com: Join forces with an online retailer with over 45,000 products for consumers’ home, garden, painting, electrical, automotive and construction needs. Commissions are 8% per sale on the full product line, with average order values of $70. Features a full line of Green products, classic favorites and everything else from the trendy to the unique.

Get in the Game with C & I Collectables: Earn 25% commissions on every sale from a leading sports memorabilia retailer, in business since 1990. Comprehensive inventory includes trading cards, framed photos and plaques from every major sport, as well as numerous non-sports items ideal for a variety of affiliate partners. Average orders are between $50-$75, with many loyal customers buying multiple times.

Unique Items from HolyLanDirect: Convert sales of a growing collection of Catholic gifts, Christian jewelry, Holy Land gifts, Byzantine icons, Dead Sea cosmetics, anointing oils and other gifts delivered directly from Israel. Affiliate program benefits include 20% commission on all sales, bonuses and 365 days cookie duration. This high-quality, unique collection of more than 300 products is a great fit for partners reaching out to the vast Catholic and Christian market.

Commission Junction

Web Hosting/Servers at CoreCommerce: Here’s one for the business-to-business affiliates. E-commerce hosting solution CoreCommerce is offering affiliates earnings three times the sale price on a 120-day cookie. A 15-day free trial is available, acting as a good incentive.

Gourmet Goods from Mackenzieltd.com: A modest 4% affiliate payout is offered. Couple that with an average $120 order size and 5% conversion rate and a 45-day cookie, and there is an opportunity for some low-pressure sales.

Vacation at CityPass: Promote a simple way to vacation in North America as a CityPass affiliate. CityPass is a ticket booklet containing an actual admission ticket to attractions in New York, Atlanta, Houston, Chicago, Hollywood and others. A 6% commission is standard and the referral period is 60 days. Performance incentives are available.

Jewelry at Père de Temps: Promote this collection of mechanical hand-assembled jeweled watches and earn a commission rate of 12% (average order value is $450). The referral period for this program is 90 days, presenting affiliates a good opportunity in the often long sales cycle of the jewelry industry.

Shoes From Teva: Partner up with the premier brand in outdoor sports sandals. With a 45-day referral period and an 8% commission, some creative content development could certainly generate some response.

Commission Junction Offers Green Products

Mike Phillips — Thu, 09 Jul 2009 13:27:00 GMT

Commission Junction, one of the largest affiliate networks around has added "green" categories to their impressive list of offerings. Environmentally-friendly products are in high demand with consumers, a trend that has been steadily growing for years and shows no signs of slowing down. This development provides a nice way for affiliates to diversify their offerings and could open an entirely new marketing channel. It also provides advertisers with a new way to reach out to publishers who focus on green products and services.

The categories in which green products can be found include:

Beauty
Clothing/Apparel
Computer and Electronics
Food and Drinks
Gifts and Flowers
Health and Wellness
Home and Garden (includes Energy Saving and Recycling)
Recreation and Leisure
Travel

Publishers can search for green products at Commission Junction through Get Links>General Categories.

Advertisers can contact Commission Junction to get their products included in the green index.

Commission Junction Changes Minimum Payout

Administrator — Mon, 04 Aug 2008 14:06:00 GMT

Popular affiliate network Commission Junction is changing the minimum commission earnings publishers must have before receiving payment. The primary change is in the difference between direct deposit and paper checks (which have a higher requirement).

For the United States dollar, the new minimum for direct deposit is $50 and the new minimum for paper checks is $100.

The reason for the change? Obviously it's to streamline their operations and make the publisher payment process much smoother, but a change like this is almost always rooted in reducing costs - which you can't blame CJ for as they're in business to make money.

Ebay Affiliates; Commission Junction Dumped

Administrator — Mon, 17 Mar 2008 15:36:00 GMT

Ebay has shocked many in the affiliate community by dumping Commission Junction and ValueClick - opting instead to promote their affiliate program independently through the eBay Partner Network. For many this signifies that CJ and other affiliate networks may over time be much less relevant, although small merchants may still opt for these solutions as it is often cost prohibitive to recruit affiliates directly.

The new in-house program will allow eBay to more closely align the program with the needs of its publishers and the eBay Community, and will eventually engage all of eBay’s assets to create one of the most robust affiliate networks in existence. The eBay Affiliate Program has more than 100,000 members globally and continues to be one of the most successful tools for driving buyers to eBay. Coupling access to the unparalleled scope of eBay’s global marketplace with industry-leading tools and a dedicated support staff, eBay ensures all types of Web site publishers, from the casual blogger to the experienced Internet entrepreneur, are able find success through profitable affiliate marketing.

Affected eBay and Half.com affiliates will be required to move their affiliate links over to the eBay Partner Network by May 1st, 2008. eBay will continue its valued partnership with ValueClick’s technology division, Mediaplex, for ad serving, tracking and other custom projects. More information on the transition process for eBay affiliates, as well as the eBay programs affected, can be found at http://affiliates.ebay.com.