'Net Features : comparison shopping engines

The Top 10 Comparison Shopping Engines Compared

Linc Wonham — Wed, 09 May 2012 15:30:00 GMT

Data feed management and comparison shopping engine (CSE) management firm CPC Strategy has released its quarterly report ranking the top 10 CSEs in a variety of categories.

The 13th overall report rates the shopping engines’ performance for the first quarter of 2012.

The data is pulled from 113 CPC Strategy e-commerce clients and analyzes approximately 4.2 million clicks, 82,845 orders, $1.15 million in spend and close to $8 million in revenue that the CSEs drove during Q1.

Visit CPC Strategy for the full report, but below are some of the highlights:

Best Performing CSEs (overall):

1. Google Product Search
2. Nextag
3. Pricegrabber

Best Paid CSEs (overall):

1. Nextag
2. Pricegrabber
3. Shopping.com

Best Converting CSEs:

1. Google Product Search
2. Nextag
3. Pronto

Best Paid COS (spend / revenue) CSEs:

1. Pricegrabber
2. Nextag
3. Shopping.com

Biggest Traffic-driving CSEs:

1. Amazon Product Ads
2. Google Product Search
3. Shopping.com

CPC Strategy, founded by former members of comparison shopping engines, builds, manages and optimizes CSE campaigns for e-commerce merchants.

Comparison Site TheFind Spreads Love for Facebook Like

Linc Wonham — Fri, 03 Sep 2010 09:05:00 GMT

Comparison shopping engine TheFind has launched its new integration with Facebook that gives consumers more personalized search results and a deeper social shopping experience. Shoppers can now build out their profiles on TheFind by logging in through Facebook and seamlessly adding their favorite stores, brands, products and other “Likes” to their accounts.

The result is more refined individual searches on TheFind, the fastest-growing shopping search engine, targeting the retailers and styles that most closely match a shopper’s stated preferences. When the consumer locates something of interest in TheFind’s search results, they can click on the Like button that ties back in to the retailer’s page on Facebook.

Users can also choose to let their friends see which brands and stores they like while searching on TheFind, and profile pictures and the total number of likes are displayed in the results. The opportunity for merchants is a significant one - particularly with the holidays approaching - as those that are registered with the Find and have a presence on Facebook can provide updates to millions of shoppers through their Facebook news feeds.

TheFind sends qualified leads to more than 150,000 retailers each month, and merchants can register for free at the Merchant Center.

New Program Drives Shoppers to Mobile-Friendly Retailers

Linc Wonham — Tue, 03 Aug 2010 22:30:00 GMT

Comparison shopping site Become.com has created a new program to help consumers determine which online retailers have mobile-compatible storefronts. An increasing amount of shoppers are using their mobile devices to compare prices between local and online stores, making it vitally important for e-commerce merchants to have their sites properly formatted for mobile shopping.

Become.com’s Mobile Shopping site contains editorial reviews of each merchant’s mobile compliance, such as whether a store’s website renders properly on a consumer’s mobile browser. Become.com also reviews shopping apps for the iPhone, iPad, Blackberry and Android markets. The site also awards certification to mobile-friendly retail sites so that shoppers can look for the Mobile Certified Badge to know they are on a website where they will have a seamless mobile retail experience.

Become.com is a leader in comparison shopping and lead generation, spanning several verticals including product shopping and education. Become.com’s search engine is designed to help online consumers find products and services across the Web.