Get Personal with E-commerce Emails

Allison Howen — Thu, 20 Sep 2012 14:22:00 GMT

It’s time to get personal with your customers – and merchants can do exactly that with GoECart.

The e-commerce solutions provider has launched enhancements to its transactional email module. The goal is to help merchants create and send relevant and personalized emails based on site events, such as customer registration, order confirmation, shipping notification and shopping cart abandonment.

For example, the feature can be leveraged to follow up with customers who abandon a site before making a purchase. It can also be used to encourage customers to submit product reviews or can be combined with a discount offer in order to improve email-to-sale conversions. Additional benefits of sending personalized emails include reduced customer service calls, improved email deliverability and better organic search rankings.

“We are proud to offer exceptional transactional email capability available natively in our multi-channel ecommerce solution," said Manish Chowdhary, GoECart’s CEO. "It’s a testament to our team’s commitment to constantly innovate and offer the broadest and deepest e-commerce functionality in any single solution on the market. The capability not only empowers merchants to communicate more effectively with their customers and nurture relationships, but it can even be used to recover lost revenue from incomplete orders and abandoned shopping carts.”

Merchants can create, manage, optimize and send the email creative directly from the software’s Administration Console. Additionally, email templates can be customized to include customer and order information – such as customer name, order date, order number and shipment tracking information.

All-in-One E-Commerce Suite Built for Comfort

Michael Garrity — Tue, 22 May 2012 21:00:00 GMT

Small and medium-sized business owners have a lot on their plates, and that’s not necessarily including all of the obligations that come with running an e-commerce site. Thus, it is resourceful for business owners to work with solutions that can help them manage as many aspects of running a Web business as possible.

E-commerce solutions provider GoECart has announced the immediate general availability of GoECart 360, a new Web-based, all-in-one e-commerce suite for emerging and growing online retailers that offers a single, integrated set of applications and an advanced e-commerce platform.

The platform featured in GoECart 360 will offer multichannel order management, inventory management, fulfillment, CRM and more, and the suite also automates selling on leading comparison shopping engines and online marketplaces, including Amazon and eBay.

By combining various technologies in a single, unified e-commerce suite, GoECart is able to solve a number of problems that many e-commerce companies face in their day-to-day operations. This new suite will help grow revenue through multichannel selling, manage orders, inventory and customer relationships, consolidate detached back office systems, obtain real-time data on demand and automatic key functions across departments, including sales, marketing, customer service, inventory, purchasing, returns and more.

Merchants can work around back-office integration costs and hassles to deliver sophisticated features that rival those of some of the most prominent names in e-commerce.

'Net Features : goecart

Get Personal with E-commerce Emails

All-in-One E-Commerce Suite Built for Comfort