http://www.websitemagazine.com/content/blogs/posts/archive/tags/google+display+URL/default.aspxTags: google display URLenCommunityServer 2008 SP2 (Build: 31104.93)http://www.websitemagazine.com/content/blogs/posts/archive/2009/02/23/google-display-url-policy-revised.aspxMon, 23 Feb 2009 22:15:00 GMT1e469e21-c924-44fa-a132-47b5d0a8ad47:7592Pete Prestipino0http://www.websitemagazine.com/content/blogs/posts/rsscomments.aspx?PostID=7592http://www.websitemagazine.com/content/blogs/posts/archive/2009/02/23/google-display-url-policy-revised.aspx#comments<hr /> <p><b>Google announced a minor revsion to its AdWords policy regarding multiple display URL domains per ad group. </b><br /><br />Google will no longer allow for multiple URL domains within a single ad group. Moving forward, display URLs within an individual ad group must have the same top-level domain, regardless of previous exceptions or acceptability of any ad groups. <br /><br />The display URL (limited to 35 characters) is the URL displayed in paid listings to identify your site to users. The purpose is to give users a clear idea of what website they will be visiting when they click on an ad. <br /><br />Google now recommends using separate ad groups for each domain, as it will provide a better user experience for your potential customers, but will also allow you to better organize and track the various domains within your AdWords account.</p> <p>&nbsp;</p> <p>[<a href="http://websitemagazine.com/prosubscribe/">Upgrade to a professional-level membership from Website Magazine</a>]</p> <p></p><div style="clear:both;"></div><img src="http://www.websitemagazine.com/content/aggbug.aspx?PostID=7592" width="1" height="1">googleadwordsgoogle display URLadwords certification display url