'Net Features : multimedia

Multimedia Storage at Your ESP

Pete Prestipino — Wed, 25 Aug 2010 14:23:00 GMT

Multimedia marketers are going to love this one. Email marketing provider GetResponse announced that it is increasing (a 100-fold increase mind you) the storage it provides.

GetResponse Free Accounts can use up to 100 MB and GetResponse Pro Accounts up to 1 GB of rich media storage. As far as I know, this is the most storage any email service provider offers.

“Rich media email marketing can help small businesses overcome inbox fatigue, increase subscriber engagement, and attract high-value social media audiences,” said Simon Grabowski, Implix CEO and founder of GetResponse. “We hope this increase in media storage will encourage small businesses to increase their email marketing ROI with rich media -- and we’re delighted to be able to provide it at no additional cost.”

Online Video Hits Record Numbers - Again

MaureenA — Tue, 29 Sep 2009 09:00:00 GMT

At ad:tech Chicago earlier this month, video was a hot topic. In August, comScore released data that online video reviews hit record numbers in July with 21.4 billion videos watched. comScore released its newest data today on online video for the month of August and it smashes July’s record. August had more than 25 billion videos viewed with 161 million U.S. viewers – that number was 158 billion in July.

Again, Google took the top spot with 40 percent of all online videos watched – YouTube was 99 percent of video watched at Google. The following sites ranked in the respective order: Microsoft (2.2 percent); Viacom Digital (2.1 percent); Hulu (1.9 percent); and Fox Interactive Media (1.5 percent).

Another interesting finding from the report was that 81.6 percent of the U.S. Internet users watched video online. That’s an impressive number.

If you’re not offering video on your site, do these consistent increases encourage you to do so? Comment below.

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Online Video Hits Record Numbers

MaureenA — Fri, 28 Aug 2009 09:00:00 GMT

comScore released new data today of video viewing for the month of July and it proves one thing: online video is hot. The month of July experienced the most Internet viewers on record with 158 billion and 21.4 billion videos watched.

The data breaks down the biggest video properties with Google ranking first place at 41.9 percent share of all online videos. The following properties were Viacom Digital, Microsoft Sites, Fox Interactive Media and Hulu, respectively.

Multimedia can add to a user’s online experience, and this new data proves that online users are using it at record numbers. As we move forward, video may be one of those online tools that users expect to find on your site. Do you include multimedia such as video on your sites?

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