Squeeze the Most Out of Your Video Platform

Michael Garrity — Tue, 22 May 2012 01:00:00 GMT

Sorenson Media has recently made available the latest version of Squeeze, the company’s encoding and transcoding application, which will be known as Sorenson Squeeze 8.5.

This will be the fastest version of the app; these speed increases are based on process improvements in the program’s encoding engine. Among these changes are single output acceleration, which optimizes each of the major output formats (including mp4, MOV, MwebM and MKV), and drives the engine with parallel, rather than sequence, processing.

This means that the app will systematically break decoded, compressed video files into separate content “chunks” and partition them simultaneously across multiple CPUs, resulting in speed improvements that average 200 faster than Squeeze 8.

Version 8.5 also features Intel quick sync optimization for Intel’s Sandy Bridge and Ivy Bridge processors, faster adaptive bitrate encoding that also uses parallel processing, and complete CPU control, giving users the ability to choose how to throttle CPU encoding through the use of an intuitive slider bar.

Using seamless integration and free permanent storage with Sorenson’s online video platform (OVP) Sorenson 360, Squeeze 8.5 lets users encode and upload video files to the cloud, where they can be stored and distributed directly from the Squeeze interface. Here, they will be available for a review and approval process, which has been streamlined by eliminating steps requiring burning/delivering DVDs or using file sharing services that aren’t optimized for video sharing.

Sorenson Squeeze 8.5 also features an enhanced user interface that comes with a new rich text editor and allows users to send existing video content already in the Sorenson 360 OVP for review and approval without requiring them to re-encode.

Squeeze 8.5 is now available for $799, with Squeeze 8.5 Pro being offered for $999. Current Squeeze 8 customers will be able to upgrade free for a limited time and will receive 5 GB of permanent storage and use of all Sorenson 360 features for free.

Mirror Image Partners with Oculu

Michael Garrity — Thu, 01 Sep 2011 16:00:00 GMT

Two big names in the world of Web content distribution announced today that they will be begin a partnership to offer video delivery, management and reporting capabilities to their users.

Mirror Image Internet is a company who combine an edge-based cloud computing network and a high performance content delivery platform as a way to help customers launch and monitor their online marketing strategies. Among the many services they offer are edge computing, streaming services for video (both live and on-demand) to desktops, mobile and IPTV set-top boxes and an integrated content distribution that let's users cache content and download files.

Today, they announced a deal with Oculu, a fully-featured online video platform currently delivering videos on 350 websites.

With Oculu, customers are able to easily upload and manage their video campaigns online. Now, as a result of this partnership, Oculu users will be able to upload a variety of video file types to Mirror Image's global network and then receive code in three different video formats, either overlay, embedded or light-box.

All customers need to do is to choose their preferred format and then place the code on their website. From here, they will be able to manage their account(s) and view the results of their work as displayed through a wide range of reporting data.

For the foreseeable future, Mirror Image's global high performance content delivery network will play the crucial roles of both delivery and storage service for all Mirror Image and Oculu customer videos. This service is very helpful to customers of both services. Now, Mirror Image users have a trusted, powerful and feature-heavy online video platform on which to host their videos, while Oculu customers now have a greater reach to distribute their content via Mirror Image and their cloud network, as well as a means for deploying, monitoring and refining their online strategies.

Interested parties can try the service for free for fifteen days and, if satisfied, can upgrade to the paid service afterwards. Oculu have a variety of online video platforms that they offer, and packages start at $19 a month. For companies that need additional video plays or storage in excess of the five pre-packaged options, Mirror Image will provide individual quotes.

'Net Features : online video platform

Squeeze the Most Out of Your Video Platform

Mirror Image Partners with Oculu