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<?xml-stylesheet type="text/xsl" href="http://www.websitemagazine.com/content/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>'Net Features : skimlinks</title><link>http://www.websitemagazine.com/content/blogs/posts/archive/tags/skimlinks/default.aspx</link><description>Tags: skimlinks</description><dc:language>en</dc:language><generator>CommunityServer 2008 SP2 (Build: 31104.93)</generator><item><title>In-text Ad Links with Product &amp; Price Comparisons</title><link>http://www.websitemagazine.com/content/blogs/posts/archive/2011/10/27/in-text-ad-links-with-product-amp-price-comparisons.aspx</link><pubDate>Thu, 27 Oct 2011 18:30:00 GMT</pubDate><guid isPermaLink="false">1e469e21-c924-44fa-a132-47b5d0a8ad47:18019</guid><dc:creator>Pete Prestipino</dc:creator><slash:comments>0</slash:comments><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.websitemagazine.com/content/blogs/posts/rsscomments.aspx?PostID=18019</wfw:commentRss><comments>http://www.websitemagazine.com/content/blogs/posts/archive/2011/10/27/in-text-ad-links-with-product-amp-price-comparisons.aspx#comments</comments><description>&lt;hr /&gt;
&lt;p&gt;&lt;strong&gt;&lt;img height="75" width="75" src="http://www.websitemagazine.com/images/blog/skimlinks-mini.png" style="float:left;margin:5px;" alt="" /&gt;Content monetization provider &lt;a href="http://skimlinks.com"&gt;Skimlinks&lt;/a&gt; has released a new version of its in-text advertising solution.&amp;nbsp;&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;What makes the offering unique is that it provides an automated in-text link solution that features real-time product and price comparisons (see below for an example). Blows your mind, right? In-text advertising solutions have, at least from my vantage point, been the ugly stepchild of monetization methods for publishers. This approach certainly improves the experience for usres, while providing publishers with a better opportunity to profit from their cntent.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The new version offers coverage of consumer electronics, fashion, beauty, automotive and lifestyle categories (more categories are on the way), and is available to all Skimlinks publishers.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.websitemagazine.com/content/blogs/posts/archive/2010/11/01/new-in-text-advertising-platform-from-atma-links.aspx"&gt;Skimwords acquired AtmaLinks&lt;/a&gt;&amp;nbsp;back in July of this year and has obviously been busy integrating their two technologies.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;i&gt;Image of Skimwords 2.0 in action:&amp;nbsp;&lt;/i&gt;&lt;/p&gt;
&lt;p&gt;&lt;img height="385" width="548" src="http://www.websitemagazine.com/images/blog/skimwords2dot0example.png" alt="" /&gt;&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://www.websitemagazine.com/content/aggbug.aspx?PostID=18019" width="1" height="1"&gt;</description><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/ecommerce/default.aspx">ecommerce</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/in-text+advertising/default.aspx">in-text advertising</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/skimlinks/default.aspx">skimlinks</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/skimwords/default.aspx">skimwords</category></item><item><title>New In-Text Advertising Platform from Atma Links</title><link>http://www.websitemagazine.com/content/blogs/posts/archive/2010/11/01/new-in-text-advertising-platform-from-atma-links.aspx</link><pubDate>Mon, 01 Nov 2010 16:50:00 GMT</pubDate><guid isPermaLink="false">1e469e21-c924-44fa-a132-47b5d0a8ad47:15232</guid><dc:creator>Pete Prestipino</dc:creator><slash:comments>2</slash:comments><wfw:commentRss xmlns:wfw="http://wellformedweb.org/CommentAPI/">http://www.websitemagazine.com/content/blogs/posts/rsscomments.aspx?PostID=15232</wfw:commentRss><comments>http://www.websitemagazine.com/content/blogs/posts/archive/2010/11/01/new-in-text-advertising-platform-from-atma-links.aspx#comments</comments><description>&lt;hr /&gt;
&lt;p&gt;&lt;strong&gt;&lt;img height="75" width="75" src="http://www.websitemagazine.com/images/blog/atmalinks-mini.png" style="float:left;margin:15px;" alt="" /&gt;&lt;a target="_blank" href="http://atmalinks.com"&gt;Atma Links&lt;/a&gt; has launched an an in-text linking technology that is focused in helping affiliates monetize online content.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;The service has been in beta since March 2010 but went live last week. &amp;nbsp;What may seperate Atma from the dozens of other in-text providers like &lt;a target="_blank" href="http://kontera.com"&gt;Kontera&lt;/a&gt;, &lt;a target="_blank" href="http://vibrantmedia.com"&gt;Vibrant&lt;/a&gt; and &lt;a href="http://infolinks.com"&gt;InfoLinks&lt;/a&gt;, is that in addition to converting regular hyperlinks, the service builds new affilaite links from &amp;quot;unambiguous&amp;quot; product references in plain text. In that respect, Atma Link is similar to the recent product release from &lt;a target="_blank" href="http://skimlinks.com"&gt;Skimlinks&lt;/a&gt; dubbed Skimwords.&lt;/p&gt;
&lt;p&gt;&amp;quot;Atma Links is designed to help publishers capture a lucrative new in-text revenue source without having to compromise readability or editorial integrity. &amp;nbsp;Optimizing the relevancy, volume, and appearance of links is a science that eludes traditional in-text advertising,&amp;quot; said Atmalink founder Chris Dickson. &amp;nbsp;&amp;quot;We think that our customizable solution is the most user friendly version on the market. &amp;nbsp;Visitors recognize and appreciate that intention immediately.&amp;quot;&amp;nbsp;&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://www.websitemagazine.com/content/aggbug.aspx?PostID=15232" width="1" height="1"&gt;</description><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/vibrant+media/default.aspx">vibrant media</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/Infolinks/default.aspx">Infolinks</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/in-text+advertising/default.aspx">in-text advertising</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/kontera/default.aspx">kontera</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/skimlinks/default.aspx">skimlinks</category><category domain="http://www.websitemagazine.com/content/blogs/posts/archive/tags/atma+links/default.aspx">atma links</category></item></channel></rss>