Vertster White Label Multivariate Testing for Agencies

Mike Phillips — Thu, 13 Aug 2009 13:15:00 GMT

Vertster has released a suite of their multivariate testing and optimization tools as white-label ready for online marketing and SEO firms. In essence, it's a way for agencies to differentiate themselves from competitors. "This makes it easy for the agency to brand themselves and provide value to the customer," says Ralf VonSosen, VP of Marketing for Vertster. The tools even offer custom CSS so the agency can control the look and feel - matching their brand.

What could be realy attractive to many agencies is Vertster's flexible pricing model. The agency charges a flat monthly fee of $50, then a small fee for each test run. In this way, the agency is not paying for services they are not using, and can build the cost of the tests into their service charges for customers. "It removes the risk for the agency," says VonSosen. "It's for agencies that want the service but don't want to take on a fixed cost."

Vertster is owned by U-PRO, Inc., a Web marketing agency based in Salt Lake City. To learn more about the white-label solution visit Vertster online.

Vertster Releases Multivariate Testing Solution For Agencies

Pete Prestipino — Wed, 12 Aug 2009 15:04:00 GMT

Conversion testing and optimization software provider Vertster released a new white-label partnership model and they are on the lookout for interactive advertising and search engine optimziation agencies.

The Vertster Optimization Suite enables agencies to offer multivariate testing services to gauge the effectiness of messages, images, page structure, pricing, and other factors on online conversion rates.

"Vertster allows us to take the guess work out of landing page design and apply the scientific method to conversion testing. For one client, we have increased lead conversion by over 600%. We recommend them to anyone who wants to dramatically boost ROI from online campaigns.", states Chris Sietsema, Associate Director of Online Marketing of Mighty Interactive.

Users of the white-label platform will be able to customize the backend, adding custom CSS rules to alter design (e.g., color, icons, etc.).

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Vertster White Label Multivariate Testing for Agencies

Vertster Releases Multivariate Testing Solution For Agencies