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:: By Chris Marentis, CEO of Surefire Social :: While summer (or any off-season for a business) might represent a downtime, don’t send your SEO strategy on a short-term vacation. Instead, take some of the downtime in your own...
The Internet has done a lot to make it easier to spread and digest information at a faster pace than ever before, but the really great thing that Web content is able to do is insert supplementary information right into the text on...
Everybody has to start somewhere, and when you’re trying to build credibility and bring people to your website basically from scratch, there are myriad opportunities available to build links around the Web that will make users...
The search results pages of popular search engines are changing dramatically into far more dynamic resources. Is your digital presence ready – is it future proofed? Many of the search engine optimization industry elite today...
A business typically uses a white label software solution to offer its customers a service (or services) it may not have the internal resources to provide on its own. These solutions allow the company to provide additional functionality...
The winter weather is finally starting to subside, which means that spring is right around the corner and it’s a time for new beginnings. For business owners, webmasters and online marketers, this means doing a little spring...
It’s difficult to overstate the importance of title elements when it comes to search engine optimization (SEO). The title of your website or Web page as it appears on a search engine results page (SERP) is an important factor...
A new year always brings about new possibilities, which are often predicated on the many resolutions we all make to improve our lives and work during the course of the year. It’s possible that many of the hardworking webmasters...
Two weeks from today marks the New Year (assuming the world doesn’t end on Friday). And while the Web has changed dramatically over the last half-decade, there remain a handful of constants that seem as if they will always, in...
Every good SEO wants to get the highest-quality links possible, as they serve as affirmations of the quality of their site’s content and, thus, help them be recognized by search engines and ultimately moved up the SERPs. But...
Facebook is gradually becoming the standard, go-to destination for consumers that are interested in learning about a brand. In fact, according to an infographic from the marketing research company Lab42, 50 percent of consumers say...
The big news in the search engine world this week has been the release of Bing’s Webmaster Guidelines (finally!), which are meant to help the webmasters and publishers get their content found and indexed on the Microsoft-owned...
The Web is a wild place, and the principles of survival of the fittest are very prominent in the realm of search engine marketing and SEO. So it makes sense that Google would name its algorithm updates after some of the world’s...
With new websites popping up every single day, carefully crafted search engine optimization (SEO) practices are necessary for webmasters to make sure that their sites are still visible and don’t get buried by all of the new content...
One of the most common questions about search engine optimization is whether a page (and website) has been indexed by search engines. Google has just released a new feature dubbed Index Status in Webmaster Tools which shows just how...
Could Google+ Play a Role in the Upcoming...
5 Reasons Your Search Traffic is Declining
Don’t Let Your Social Media & SEO Take...
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