Posts tagged bing RSS

The Fundamentals of SEO: Naming Conventions and URL Structure Today

In the digital practice of search engine optimization , few things have remained as consistently important as the that of page naming conventions and URL structures. Not only does the inclusion of keyword and keyword phrases provide...

Goodbye Link Explorer, Hello Inbound Link Tool

Bing announced that Link Explorer, its link analysis tool used by many an SEO since 2012, would be shut down starting October 1st. The tool was actually quite popular among the search engine optimization community as it provided some...

Yelp Reviews Now Available Within Bing Search Results

When it comes to local Web marketing, don't count Yelp out just yet. Reviews from the platform are now appearing on Bing search results when users search for "<business name> reviews". Bing is displaying the most...

Bing's New Maps Tool Offers Predictive Traffic Technology

Constantly trying to nudge in on Google’s turf, Bing has announced the wholesale redesign of the company’s Bing Maps tool. In order to better compete against the competition, Bing Maps has been endowed with a wide variety...

Bing Reinvents its Video Search

Popular search engine Bing has announced a makeover to its video search layout. In order to help spur a better user experience Bing has introduced a variety of new features and capabilities on of which is bigger thumbnail images that...

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Bing Moves to Encrypt All Search Traffic by Default

In light of users' fear for their data’s safety, Microsoft has announced that they have made strides to, and will now by default, encrypt search traffic on Bing . While not an entirely new concept, Bing had been offering...

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SEO Inquiry: Subdomains vs Subdirectories

SEO professionals have long debated whether subdomains or subdirectories were better; we've known the answer for years (it doesn't matter) but questions still arise. In an informal test of this question, it appears that the...

Nom, Nom, Nom: Bing Introduces Food Ordering Button

Ordering food online has become a staple of many consumers' regular Internet activities and with Bing’s newest update the process has become much quicker. Bing has recently announced a new feature on their search engine results...

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Bing Opens Enhanced Sitelinks to Marketers Around the World

While Google still dominates the world of search, the recent success of Bing and Yahoo have proven Google may not have the stranglehold on search that it once did. With the hopes of building on their recent success, Bing Ads has announced...

Search Ad Not Displaying? Try Bing's New Ad Preview Feature

As search marketers look to create and deliver the most effective ads possible it’s vital that they understand not only why there are underperforming but also how to reverse their performance. Bing Ads has recently announced...

Yahoo & Bing Close in on Google

Thanks in great part to its new deal with Mozilla, Yahoo has accomplished what many thought impossible – growing its U.S. search share. Yahoo! grew its search share in the U.S. from 8.6 percent in November 2014 to 10.4 percent...

Bing Enhances Local Search Features with Fact Answers

While the Internet has expanded the opportunities for merchants to sell abroad, it's also created increased opportunities for merchants to localize their efforts. As merchants angle themselves to take advantage of local search’s...

Bing's Local Carousel Looks Familiar

Just weeks after Google dropped the black carousel user interface for local listings, Bing has rolled out a similar feature on its search results. Bing's carousel includes restaurant information, location, reviews from Yelp, price...

URL KWS Update in Bing Slams Spammers

Bing recently revealed the methods they use to detect key word stuffing (KWS) in URLs and it provides a rather excellent foundation for the digital naming conventions of serious Internet professionals. Several methods are used, obviously...

Bing Unveils New Preview and Diagnostic Tools for Ads

Coming in as the second most popular search engine on the Web behind Google, Bing is has solidified itself as an important channel for merchants to leverage. For those that have already taken to advertising on the search engine, it...

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