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Google Will Rank Shorter Content...If It's Good

Do you find yourself spending a lot of time trying to pad out your Web pages with more words just so they will be ranked by Google or other search engines? Well, you might be glad to know you can stop that practice. A common misconception...

Desktop Search On The Rise

Despite mobile’s momentum, desktop search activity has been on the rise. In fact, a recent comScore study reveals that October’s overall desktop search activity saw an increase of 8 percent compared to the previous month...

Alternatives for Google Mini Search

Google stopped selling its Google Mini Search (that bright blue hardware) appliance this summer, leaving many businesses searching for a new tool to power their site’s search function. Fortunately, Google will continue to provide...

Testing Structured Data with Google

Structured data is all the rage among search engine optimization professionals, but even they struggle with ensuring that their data is marked up the right way. Fortunately, Google launched a new version of its rich snippet testing...

Google Seller Rating Extensions Get Refresh

It has been over two years since Google initially introduced seller rating extensions, an advetising feature that provided merchants the ability to show their merchant star rating from Google Product Search within AdWords ads. The...

Rep Management for Beginners

Chances are your company’s website and where it ranks on Google is top of mind for your company’s marketers. What about your own Google search results? A growing number of entrepreneurs and small business owners are taking...

The SEO Zoo: Panda vs. Penguin

The Web is a wild place, and the principles of survival of the fittest are very prominent in the realm of search engine marketing and SEO. So it makes sense that Google would name its algorithm updates after some of the world’s...

86 Google Search Changes; Four Key Trends

Google has released another (very) big list of search quality changes (86 in total) that took place in June and July of 2012. Instead of detailing each and every one of the changes (which can be cumbersome and, well, boring), let's...

Google's Knowledge Graph Going Global

Google’s Knowledge Graph, a vast database of millions of people, places and things ( with billions of attributes and connections included ), has taken another rather significant step forward this week. If you’re interested...

Google Offers Deep Look at Structured Data

With new websites popping up every single day, carefully crafted search engine optimization (SEO) practices are necessary for webmasters to make sure that their sites are still visible and don’t get buried by all of the new content...

Don't Ignore Manual Penalties from Google

Have you ever been hit with a manual penalty by Google? That is when publishers are notified by the search engine for breaking one or more of its quality guidelines. If so, how did you deal with it? The tricky thing with these manual...

Pages Not Indexed? Check Index Status in Webmaster Tools

One of the most common questions about search engine optimization is whether a page (and website) has been indexed by search engines. Google has just released a new feature dubbed Index Status in Webmaster Tools which shows just how...

Experimenting with Google ACE

Google revamped its Website Optimizer product (and renamed it to Google Analytics Content Experiments) several few weeks ago but is now rolling out several new and noteworthy features to its platform. The site testing feature within...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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