Posts tagged seo RSS

URL KWS Update in Bing Slams Spammers

Bing recently revealed the methods they use to detect key word stuffing (KWS) in URLs and it provides a rather excellent foundation for the digital naming conventions of serious Internet professionals. Several methods are used, obviously...

Panda-Specific SEO Emergency Plan

Google is slowly rolling out a new update to its Panda algorithm. Don't panic... stay calm, it's going to be OK (probably). Most websites will be clearly in the safe zone. The new Panda algorithm will feature many of the same...

Pigeon Update Adds Some Services to Local Pack

:: By Corey Barnett, Globe Runner :: Much of the news about the Google Local update, dubbed Pigeon, has been on the loss of local pack results. The loss is attributed to Google’s desire to emphasize traditional Web ranking signals...

Local Search at Google; Enter the... Pigeon?

The Web world (namely those responsible for SEO) is all a flutter over Google's recent algorithm change - which aimed to improve the accuracy and relevancy of local results. Google's new local search algorithm seems to be more...

How to Get Your Tweets Indexed in Google

Does social media influence search? Perhaps, but not (exactly) how you might think. Stone Temple Consulting recently analyzed the way that the search engine indexes tweets, and what it discovered will surprise you. The company wanted...

App Indexing on the Google SERPs

Google is indexing more content from within mobile applications, extending the program it released back in Dec. 2013 that enables users to see results from the apps they have installed, and enabling them to go directly to the content...

Search is Universal at Google

Universal Search results appear upward of 81 percent of all Google search results (up slightly from 75 percent in Dec. 2012) according to a recently released study from SearchMetrics. Universal Search results essentially blend/include...

Gathering Essential SEO Data with MozBar

SEO software solution Moz has released a new version of the MozBar browser extension (available now in Chrome with support for Firefox in the next few weeks). The SEO-focused browser extension provides on-page access to Moz's link...

SEO - Page Ranking Without Links?

Those responsible for SEO know just how important inbound links are, but what happens when content doesn't acquire any natural citations? Can it still rank in a competitive position? How does Google determine the relevancy of the...

Apple Will Include DuckDuckGo in Safari

Apple made several rather significant announcements this week at its Apple Worldwide Developers Conference (WWDC), but none more important to Internet professionals and search marrketers than that DuckDuckGo, a search engine that doesn't...

Using Webmaster Tools to Make Fundamental HTML Improvements

The most powerful weapon in your digital fight to top the search results at Google is Webmaster Tools as the platform provides a great deal of insights into your current performance and where there is room for improvement. One of the...

Influence of Authorship on Google Rankings

Search engine optimization professionals who are "in-the-know" realize that authorship isn't used for rankings at Google. There are obviously benefits to implementing authorship (improved click-through rate) because of...

Title Tags and Google SEO

Those responsible for search engine optimization (SEO) many years ago had total control over the title that was returned by Google and seen by users on its result pages. As you may well know, however, that's no longer the case...

Move Up the SERPs with Schema Markup

If you're looking to improve page position through SEO, your enterprise should focus on providing more (and better) data to Bing and Google. That means more rich snippets, folks! A new study from Searchmetrics revealed that less...

SEO Basics: Get Crawled by Google & Bing

Search engine optimization is a process - sometimes a longer process than usual. If you're finding that it is taking Bing and Google a much longer time to index (and thus rank) your website that is reasonable or normal, then maybe...

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