Posts tagged wm-mobile RSS

Better Mobile and 1st Position Bids with Simulator Tools

Google recently introduced a new bid adjustment simulator for mobile bids in AdWords as well as a new first page bid estimates. Optimizing bids can be cumbersome and can take a great deal of effort to achieve performance targets. The...

Mobile's Influence on Conversions, Yes, Conversions, is Growing

Smartphones and tablets are playing increasingly prominent roles in customer's purchase decision process today, accounting for 30 percent of conversions on Google and 35 percent of conversions on Facebook according to a new report...

App Indexing on the Google SERPs

Google is indexing more content from within mobile applications, extending the program it released back in Dec. 2013 that enables users to see results from the apps they have installed, and enabling them to go directly to the content...

Mobile Research Leads to Conversions

Brands might want to put more resources into their mobile search initiatives in 2014, because a new study reveals that consumers spend more than 15 hours per week on mobile research, and their most common starting point is the search...

Webmaster Tools Showing Faulty Mobile Redirects

Google announced that it has expanded the Crawl Errors notification feature available in Webmaster Tools to help websites identify which pages are misconfigured for smartphone-optimized websites. The new Smartphone errors tab (seen...

Index & Optimize Mobile App Content for Search

Google announced a new capability called App Indexing in late October that provides the ability for the search engine to index content found within Android Apps and display it on result pages. Thanks to this app content indexing capability...

Full Speed Ahead with SoLoMo Platform Velocity

Scalability, automation and speed to market are three things Velocity platform by SIM Partners is hanging its hat on. Platforms like Velocity, a software-as-a-service (SaaS) solution born in May 2012, which works with large, national...


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