Posts tagged wm-searchmarketing RSS

Leverage Expert Reviews to Encourage Consumer Purchases

There are few things that can sway consumers to buy a product quite like online reviews. Considering 72 percent of people trust online reviews as much as a personal recommendation it is no surprise that companies are trying to make...

Google Releases New Extension for AdWords

Sitelinks have long been a part of Google AdWords repertoire. Marketers and brands alike use sitelinks to help direct users to the most relevant pages possible on their website. Now, the Internet giant has released a new version of...

What's In An SEO Site Audit?

By David Meade, Writer Services There are a variety of reasons why a site owner needs to perform a full SEO audit of his or her website. First, algorithms are constantly updated through a series of iterations, and websites may not...

SEO Lessons from the Cleveland Cavaliers

:: By Tyson Braun, Resolution Media :: To NBA fans, the “Dan Gilbert Letter” is officially a thing. The open-letter, penned in July 2010 by Cleveland Cavaliers owner Dan Gilbert, posted to the Cleveland Cavaliers’...

Small Business Marketing Company Going Public

Making the transition from private to public is not a quick one. Yodle , an online advertising company, is nearing the end of the process and has filed for their IPO in which it plans to achieve a valuation of $75 million. The New...

Microsoft Shuts Out Google Search Capability from Latest Nokia Phones

As long as two companies are competing against each other there is bound to be a rivalry between them. Looking for any way to sit atop of the world’s most valuable brands list, Microsoft has made a power move against the reigning...

3 Steps to Protect Your Online Reputation

:: By Travis Bliffen, Stellar SEO :: Sites like Rip-Off Report have made it very easy for a competitor to leave a false and damaging review about your business. Even worse, if you want to respond to the claims, you have to pay money...

Mobile Developers Take Warning of Google's New Search Announcement

It is expected that by the end of 2014 there will be 1.75 billion smartphone users in the world. Considering the sheer amount of smartphones in the world, it is nearly impossible to overstate the importance of mobile in business today...

How to Get Your Tweets Indexed in Google

Does social media influence search? Perhaps, but not (exactly) how you might think. Stone Temple Consulting recently analyzed the way that the search engine indexes tweets, and what it discovered will surprise you. The company wanted...

Yahoo Continues to Cut Services

Eliminating services is something that happens all the time in business but when you’re an enormous worldwide brand it tends to draw a lot of attention. Yahoo is the fourth most visited website in the world. Since its inception...

App Indexing on the Google SERPs

Google is indexing more content from within mobile applications, extending the program it released back in Dec. 2013 that enables users to see results from the apps they have installed, and enabling them to go directly to the content...

What’s Your Digital Content Authority?

One of the top reasons for the content marketing movement is to build authority within a niche. Using the just-launched ClearVoice platform, brands and publications can now search an index of content producers by their areas of expertise...

Google Authorship Gets New Look

Nobody is immune to change. Not Facebook , not Twitter , not even Google. For a while now, author's photos have shown up next to their work in Google's search results. When photos were first added to search results, click-through...

Expanding "IQ" with New SEO Analytics

Considering that 93 percent of online experiences begin with a search engine, it is no wonder why success with search engine optimization ( SEO ) campaigns has become such a high priority for companies. By putting greater emphasis...

Twitter Discovery & Bing Search

Bing users will now be able to more fully explore Twitter that will showcase tweets, profiles and trending hashtags directly from within the search results. The central idea behind the approach, according to Bing, is that "the...

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