Posts tagged wm-searchmarketing&pageindex=4 RSS

Successful Content Marketing: Target, Optimize & Measure

With 70 percent of business-to-business marketers producing more content than they did one year ago, the way in which they create, publish and measure content is evolving. Content performance marketing platform BrightEdge recently...

A Look at Local SEO Changes

:: By Travis Bliffen, Stellar SEO :: If you stop to think about how far Google has progressed in the past 15 years, you will likely agree that it is nothing short of amazing. Just 15 years ago Google was little more than a directory...

How Well Are You Listing Locally?

Name, address, phone number...the most important information a consumer needs to locate and do business with a local merchant. This is especially true now that the majority of mobile searches have local intent. On the 'Net, NAP...

Moz Unleashes New Spam Score Feature

In today’s search heavy world brands must constantly check to make sure they are in good standing with search engines, Google in particular. Moz , a marketing software-as-a-service (SaaS) company, has recently announced the launch...

Web 2.0 Link Building Strategies – Effective in 2015?

:: By Travis Bliffen, Stellar SEO :: With the recent buzz around ensuring your website is mobile ready, social signals and other factors that influence your rankings, it is easy to put link building on the back burner. Although several...

Achieving SEO Success in the New Age of Content Marketing

:: By Cristian Ángel :: In 2005, Matt Cutts, director of the Google Webspam Team, published in his blog: “Spend your time investigating, synthesizing, and producing original content.” More than 10 years later, this...

Mobile Friendliness Impact on Google News Ranking

Google's new mobile ranking signal won't go into effect April 21st, but it's causing many Web professionals to panic. While there's no doubt that there will be shifts in the mobile results (and the traditional desktop...

Why Your Tiered Link Building is Ineffective

:: By Travis Bliffen, Stellar SEO :: For the past couple of years, tiered link building has been an effective means of boost search rankings. As with several other types of link building, the effectiveness of this strategy is greatly...

30 SEO Terms Every Non-SEO Should Know

:: By Brad Shorr, Straight North :: SEO, like most Internet marketing specialties, has a language all its own. The definitions below will give business leaders a better understanding of the very important ideas behind key SEO terms...

Review Snippets for Category Listings Axed By Google

From ratings and reviews to products and offers to price and availability, rich snippets are a way for businesses to help their websites stand out in the crowded search engine result pages (SERPs), as they add extra information to...

Google is About to Slam Your Doorway

As search engine giant Google looks to improve its users experience on search engine results pages (SERPs) it has set its sights on “doorway pages.” Doorways, according to Google, are sites or pages that were created to...

Hey SEO, It's Up To You; Websites Are Ranked On Their Current State

While it can be easy to think that Google is an often malicious and vindictive digital overlord, just waiting for its opportunity to crush the virtual dreams of search engine optimization professionals, there's little evidence...

Why Ranking First Isn't All It's Cracked Up to Be

:: By Corey Barnett, Globe Runner :: It’s perfectly natural as a business owner to want your business first in Google. After all, it's the most visited website in the U.S. and the top destination for finding a product or...

Blocked Resources Report in GWT

Google is now notifying webmasters about the specific resources that are blocking its bots from crawling a website in full. The new Blocked Resources report in Google Webmaster Tools reveals which resources are being blocked and from...

On Page SEO in 2015 – What’s Really Going On?

:: By Travis Bliffen, Stellar SEO :: Many of you know that having solid on-page SEO combined with link building is crucial if you want to have SEO success in 2015. On-page SEO best practices change regularly meaning it could be easy...

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