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SEO Tools to Try for Digital Pro's

Web professionals have a variety of channels from which they can use to drive end-user traffic (advertising, email, social media), but natural or organic search (from the likes of Google and Bing), is always one of the most appealing...

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5 SEO Rules of Engagement for Startups

By Billy Portland, Kotton Grammer SEO With the first month of 2016 in the books, there is much speculation concerning what changes will impact the SEO world this year. While SEO is a dynamic industry, it's much more stable than...

SEO for Contractors – Worthy or Wasteful?

:: By Travis Bliffen, Stellar SEO :: While SEO is used by numerous types of businesses ranging from global e-commerce stores to local restaurants and venues, there is a lot of chatter among contractors as to whether or not SEO is a...

Debunking Old-School SEO Myths; Link Building in the C-Block

It's really interesting to see how the practice of search engine optimization has evolved over the fifteen years I've been in the industry. No longer are discussions about keyword density, title tag optimization, or link juice...

Should You Hire an SEO Firm or Do It Yourself?

:: By Kylie Ora Lobell :: There are two ways to get seen on Google. You can either pay for ads that will display on top of search results, or invest in search engine optimization (SEO) to appear organically below the ads. If you choose...

Local SEO Link Building in 2016

:: By Travis Bliffen, Stellar SEO :: Last week we covered some of the most important elements of local SEO , one of which was link building. Local SEO link building has changed quite a bit over the past few years, shifting focus from...

Don't Panic SEOs, That Wasn't Penguin (Yet)!

If you've seen some position/ranking shifts on Google the past few weeks (and drops or increases in traffic as a result), you're not alone. Early indications are that the recent fluctuations in the search results are simply...

Quick Hit: Anchor Text & Google Rankings

SEO software ahrefs has released an interesting study on the correlation of exact match anchor text links with rankings. Researchers set out to discover if there was any correlation between the percentage of exact-match anchor text...

Quick-Start Checklist: Local SEO

:: By Travis Bliffen, Stellar SEO :: Local SEO is a powerful way to advertise your business. Whether you own a local store, are a contractor or have a great dive bar, local SEO can help you attract attention and leads. Like most things...

Identifying Overlooked SEO Prospects on Your Website

By Alec Stevens, Strategic SEO Training Institutes Your website is instrumental in building your online reputation. You have been working hard to make it appear professional and represent who you actually are. Though you have been...

Ready, Set, Go! One-Hour SEO

:: By Travis Bliffen, Stellar SEO :: While businesses always desire greater search traffic, the time allotted to reach their goals is often limited. If in-house marketing professionals acquire this essential task, but are not sure...

In-Depth Search Results at Google in Focus

Google made an interesting change to in-depth articles featured in its search results in an apparent effort to make them more like the regular organic search results. The search engine dropped the percentage of results that show in...

Search is So 2015; Here Come the Display Ads!

An estimate from research firm Emarketer is circulating which indicates that this could be the year that display ad spend surpasses search spend in the US. Emarketer is suggesting that display ad spend, spurred by the growth in video...

16 SEO, Marketing, & Sales Blogs to Follow in 2016

:: By Travis Bliffen, Stellar SEO :: As fellow 'Net professionals know, SEO is a rapidly changing game, as is digital marketing as a whole. Staying on top of the newest features of paid search, best practices for SEO, and learning...

16 On-Site Search Tips for 2016

Website visitors that engage with on-site search are more likely to convert because they know what they are looking for. This is why it is important for site owners to continuously optimize their website’s search functionality...

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