Mastering Search

Search engine optimization remains one of the most powerful digital ways to increase visibility and drive new visitors to your Web property.

How to Write Better Web Copy

:: By Alex Weinbaum, MioDatos :: Why is McDonald's successful? Is it because their food is out-of-this-world spectacular? Is it because their television commercials master the art of persuasion? Is it because they are culinary...

QUICK HIT: Property Sets for All in Search Console

Google is introducing "property sets" to more reports in Google Search Console after a relative successful launch of the capability earlier in the year. SUBSCRIBE to Website Magazine & Accelerate 'Net Success Webmasters...

The Rapid Evolution of Search Advertising

Marin Software, an enterprise marketing software for advertisers and agencies, released research forecasting that mobile search advertising spend will represent 50 percent of all search advertising spend by the end of 2016. SUBSCRIBE...

Yelp Claiming Services Come to Moz Local

Customer reviews can positively influence search engine optimization efforts, and are obviously a critical part of the marketing funnel, serving a vital role in driving customers toward conversion. That's not gone unnoticed, of...

10 Functions to Use in Google Search Console

:: By Travis Bliffen, Stellar SEO :: There are a ton of great tools that make SEO issues easier to find and correct. Not only do third-party tools make diagnosing issues easier, but they also enable easy client reporting. Sometimes...

7 SEO Mistakes to Stop for a Record Year

:: By Travis Bliffen, Stellar SEO :: Search engine optimization (SEO) can be complicated enough without adding in needless mistakes. Today we are going to cover seven mistakes you can eliminate to improve your SEO strategy in 2017...

Content Keywords Feature Dropped from Search Console

Google announced this week that it was removing the Content Keywords feature from Search Console. SUBSCRIBE to Website Magazine & Accelerate 'Net Success In years past, when Search Console was still called Webmaster Tools,...

Chat with Users From the Search Results

Both Google and Bing want enterprises to chat with prospective visitors from their search results pages. Google My Business posted about a new pilot program that will allow businesses to chat with customers through their own knowledge...

How to Build Content Google & Users Love

:: By Travis Bliffen, Stellar SEO :: Not so long ago you could take almost any content and force it to rank with enough links, in some cases, you still can today. If you step back to look at the big picture though, you will see a clear...

Highlight Your Holiday Hours in Bing

Bing is now enabling businesses to display their holiday hours of operation within their local listing on the search engine. This is particularly noteworthy during the Christmas shopping season when some stores and businesses have...

Filed under: ,

A Story of Rankings & Reach in Local Marketing

Indoor trampoline parks are springing up around the country, and their marketing strategies should be of interest to anyone trying to improve their rankings and reach in local markets in the U.S. Sky Zone is one of the major franchises...

9 Careless Mistakes Site Owners Make In WordPress SEO (And How to Avoid Them)

:: Bill Williams, ZenSEOTools :: The upsurge in WordPress use for both websites and blogs has led to increased competition for high ranking in search engine result pages (SERPs). There are several SEO-friendly themes, such as Divi...

The Keyword Density Myth

:: By Travis Bliffen, Stellar SEO :: Many SEO professionals have mentioned that you no longer need to worry about keyword density. While this is partially true, it has created some confusion about how to plan and optimize content to...

Google's Rich Cards Expands to More Verticals

Google's Rich Cards, which launched in May 2016, provide site owners an opportunity to present previews of their content on the search results. Limited previously to movies and recipes verticals, this week Google announced that...

Take the "State of Search" Survey

Web professionals often hear about the results of industry surveys but aren't always apart of them from the get-go. SEMPO, a nonprofit organization serving the search and digital marketing industry, announced the launch of the...

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920
Email: info@websitemagazine.com

Facebook


Twitter