Mastering Search

Search engine optimization remains one of the most powerful digital ways to increase visibility and drive new visitors to your Web property.

A Quick Guide to Great Content

:: By Travis Bliffen, Stellar SEO :: As I am sure most of you have heard, content is a key component of the SEO equation. Shares, links and engagement are all centered on having a piece of content that adds value to the readers. Today...

A Quick SEO Guide to Great Content

:: By Travis Bliffen, Stellar SEO :: As I am sure most of you have heard, content is a key component of the SEO equation. Shares, links and engagement are all centered on having a piece of content that adds value to the readers. Today...

Bing Moves to Encrypt All Search Traffic by Default

In light of users' fear for their data’s safety, Microsoft has announced that they have made strides to, and will now by default, encrypt search traffic on Bing . While not an entirely new concept, Bing had been offering...

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Mobilegeddon: One of these Retail Sites is Not Like the Other

Internet retailers saw Mobilegeddon – the name given to a recent Google algorithm update that makes mobile-friendliness a more significant part of how the search engine delivers mobile results – come and go with little...

Create Disavow Files with Ease

Online marketing software Link-Assistant , makers of the SEO PowerSuite, have added a new feature to SEO SpyGlass; an app-in google disavow file generator. Tracking down those links that are harmful to an overall link profile for a...

Thumbtack Slapped for Incentived Link Building

Thumbtack, a consumer-focused service for finding and hiring local processionals, got smacked pretty hard by Google (which just so happens to be a Google Capital backed company) for unnatural links pointing to their website. The service...

You Need More Video, Plain & Simple

The Web world is apparently gaga over video and there is no shortage of statistics that acurately reveal just how much video content end-users are consuming. But are publishers keeping pace in terms of the inventory they are providing...

6 Indicators of a "Quality" Site for SEO

:: By Travis Bliffen, Stellar SEO :: Last month Google released an update initially referred to as the “Phantom Update,” due to the fact that it was not acknowledged by Google for the first few weeks after its release....

Is Conversion Optimization Part of Your SEO Strategy?

:: By Travis Bliffen, Stellar SEO :: A near endless amount of information, discussions and how-to guides flood the Internet every day, each offering the next quick, easy or secret method of getting more traffic to your website. I like...

Google's NSFW Knowledge Graph

If you have been involved with search engine optimization for any significant period of time, you are aware how dramaticaly different today's search results pages are when compared to those of a few years ago. Today, for example...

App Indexing Comes to iOS (for Some)

Apple apps are no longer getting the digital cold shoulder from Google, as the search engine announced it is now not just offering App Indexing with Android apps but iOS apps as well. What this means is that users on both Android and...

Are You Wasting Your Money on Press Releases?

:: By Travis Bliffen, Stellar SEO :: In the not so distant past, press releases were a valuable part of most SEO strategies. A single press release could result in numerous back links and a decent amount of referral traffic as well...

Website SEO; Into the Code

Of all the skill sets required for digital success, few are as "in demand" as those related to search engine optimization. Search engines use a variety of factors to determine the website/webpage rank (and the algorithms...

A Few Ideas to Optimize for eBay Search

With 157 million buyers worldwide, 800 million listings at any given time and $20.2 billion in closed transactions in Q1 2015, eBay remains a viable marketplace on which to buy and sell new and used goods. In fact, a pair of shoes...

Are Private Blog Networks Still SEO Effective?

:: By Travis Bliffen, Stellar SEO :: Private blog networks (PBNs) have been influencing the search engine result pages (SERPs) in one way or another for several years. In the past all you needed was a network with strong Page Rank...

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