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With the height of the holiday shopping season just weeks away, it’s in the best interest of online retailers to cull every bit of data they can about today’s consumers and what they may bring to the table come November...
A lot has been discussed about in the tech industry concerning the potential (and necessity) of the upstart social network Google+. In recent months, questions have been raised about just how successful Google's foray into social...
According to a new study by the Center for Marketing Research at the University of Massachusetts Dartmouth, the adoption of the most popular social media tools by the Fortune 500 appears to be leveling off, with little or no change...
A major part of online marketing is establishing a strong brand identity, which means that consumers have to be able to easily find your online properties (websites, social media profiles, mobile sites, etc.) for you to see real success...
By now we all know that social media is an integral part of online marketing, but sometimes this marketing avenue can lack for small- and medium-sized businesses that don’t have the time nor resources to keep up with its demands...
How many "Likes" and "Shares" did your last blog post receive, and what kind of impact will they have on your company's bottom line? If you have ever wondered how effective your social media campaigns really...
Professional network Linkedin has announced company status updates. LinkedIn launched its Company Follow feature nearly 18 months ago but companies have not had a way to communicate with those followers until now. LinkedIn users will...
Hootsuite is enhancing its integration with LinkedIn to allow users to include posts to LinkedIn Profiles, Groups and even allow the set-up of job searches by keyword. However, this good news comes with a catch. Currently the new integration...
Which Social Network is Best for Merchants...
10 Social Sites You're (Probably) Not Using...
20 Terrific Tumblr Themes
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