Posts tagged facebook&pageindex=1 RSS

Facebook Simplifies Forms for Lead Ads

Marketers love forms but consumers hate filling them out. To remedy this problem, Facebook is testing a new feature called “lead ads” that makes it easier for people to fill out forms on mobile devices. Lead ads automatically...

Improved Multi-Channel Social Media Reporting

The Union Metrics Social Suite has been updated with new multi-channel social media reporting capabilities and Facebook analytics. With the new features, digital marketers can better optimize their messaging, grow their audiences,...

Location Tagging for Social Media Intelligence

It has been challenging for large companies and brands to gather any truly useful intelligence from social media, and near impossible for many small and mid-size enterprises. The technology solutions developed to address the problem...

Paid Post Detection with Unmetric

Social media intelligence platform Unmetric is rolling out a new feature that will provide marketers with a breakdown of any brand's paid versus organic social media content (including their own), offering the ability to observe...

Facebook Unveils New Voice Calling App

Facebook has taken the world by storm and as it aims to keep its place atop the mountain of social media networks it is constantly looking for new to integrate its platform into consumer’s daily lives. The latest way that Facebook...

Beware of Facebook News Feed Algorithm Updates

Google isn’t the only tech company making big updates this week, as Facebook took to the ’Net yesterday to announce updates to its News Feed algorithm. There are three main News Feed updates according to the social network’s...

Google Drops in Social Login Popularity

With so many websites asking for consumers to log in, remembering each username and password can be troublesome, often ending in consumers having to reset their password because they cannot remember. To help solve the problem of password...

Roundup: Facebook's BIG F8 Announcements

Facebook’s annual developer conference, F8, kicked off yesterday, and the social network has already unveiled several big announcements. According to Facebook , its developer community has doubled in size within the last year...

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Facebook Makes #TBT Effortless

If you spend any amount of time on Facebook, it is likely that you have seen the “ Time Hop ” app in the newsfeed. With this app, Facebook members have the ability to look up and share photos and status updates they previously...

Facebook Enters the Realm of Money Transferring

Taking a cue from competitor Snapchat, Facebook has released a new way for friends to send each other money without having to leave its Messenger app. To take advantage of the new feature users must first add either a Visa or MasterCard...

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10 Facebook Business Page Features You Should Be Using

It is rare to find a business without a Facebook presence nowadays, as the social network has cemented itself as a necessary communication channel across industries. With businesses typically leveraging Facebook multiple times a day...

What Topics Matter to Your Audience?

Facebook is offering new customer insights that will help marketers deliver more relevant content to consumers. The insights, dubbed topic data, will initially be available to select Facebook partners. With topic data, marketers are...

Prepare for a Decline in Facebook Page Likes

Many Facebook Pages will soon have less likes, as Facebook has announced it is removing memorialized and voluntarily deactivated accounts from Pages’ like counts. There are two primary benefits to removing voluntarily deactivated...

Social Selling in Action; Facebook Unveils New Product Ads

Facebook is introducing a new ad format that enables businesses to advertise multiple products in the News Feed. The format, dubbed product ads, is designed to help businesses promote multiple products or their entire product catalog...

Social Ad Relevance Scores from Facebook Arrive

The greater the relevance of advertising to users, the better performing they will be and it's to the advantage of every network that your ads keep performing, because, well, you're worth more using the platform than not. Facebook...

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