Posts tagged facebook&pageindex=3 RSS

The Four Pillars of Social Networking

By Patrick Clinger, ProBoards Social networking has dramatically evolved over the past few years. A truly successful brand strategy must embrace the new opportunities presented by this changing landscape, while still conforming to...

Spooktacular Contests across the Social Web

Social media is a unique marketing channel, because even though it is difficult to calculate a true ROI from this channel, fostering awareness and engagement on social networks can be considered invaluable. In order to foster engagement...

Like-Based Voting from Offerpop

Social marketing platform Offerpop has released a new polling app that can be launched as campaigns on Facebook (and elsewhere including websites, digital ads, in-store - even on television). A brand's fans can particpate in polls...

Social Login Wars Get Interesting

Social login provider Janrain has released data for Q3 2013 which reveals that the battle between identity providers is heating up. Janrain found that Facebook continues to lead as the most popular identify provider, but its share...

User Feedback Influencing Facebook News Feed Ads

You’ll likely see fewer irrelevant ads in your Facebook News Feed in the coming weeks. The social network announced changes to its algorithm that it indicated will put more emphasis on user feedback, most notably the frequency...

Social Brand Managment for College Bound and New Job Seekers

It's not just local businesses and global brands that need social media support - it's also useful for those heading to college and those that just graduated too. Social Assurity recently announced the launch of a business...

Import Facebook Likes and Comments with Shortstack Importer

Last week Facebook made a change that made it possible for social media marketers to use likes and comments as entries into Page promotions . Essentially, you won’t have to use a third-party publishing platform to run promotions...

Facebook Page Promotions Get Page Support

Facebook has made an update that will make it much easier for marketers to create and administer promotions on the network, announcing that it has removed the requirement that promotions on Facebook could only be administered through...

Facebook Quality Checklist

By Matt Hensler, Hensler Integrated Marketing We all know the saying, “Content is King”, but what about quality vs. quantity? Quality is Queen and Facebook is onto it. Facebook recently announced its new algorithm would...

Free Images for Facebook Ads, Courtesy of Shutterstock

Facebook announced that it will soon release a set of product updates that will offer its advertisers more and greater design capabilities, most notably access to Shutterstock images. There will be no additional cost to Facebook advertisers...

Advanced Facebook Targeting Available on Viralheat

It just got easier to target your social audience through the Viralheat platform, because the social media marketing suite has added advanced Facebook targeting to its dashboard. This new feature enables businesses to target specific...

DIY Facebook Contests from Vistaprint

One of the best ways to acquire new leads and engage your audience is through Facebook contests. However, creating and launching contests can be a time consuming and difficult task for small businesses, but a new solution from Vistaprint...

ShortStack Serves Up 500K+ Apps

Self-serving Facebook app building tool ShortStack has reached a milestone, announcing the more than a half million custom Facebook apps have been built with its service. The app-building tool has steadily been growing since its launch...

Is it Video War? Instagram Vs. Vine

As you have most likely heard, Facebook’s popular image sharing social network, Instagram, launched video functionality yesterday. In doing so, the social network is taking a direct shot at Twitter’s rapidly growing social...

Which Social Network is Best for Merchants?

For the most part, e-commerce and marketing professionals tend to agree that social media plays an important role in the success of an online retail business. That’s good to know, but one tiny problem remains: With so many social...

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