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Whatever your opinion on the future of Facebook is, all Web workers - from marketers and designers of all types, to analysts and entreprenuers - need to know how to manuever in that particular social network. More often than not, an...
Facebook has proven itself to be a good place for brands to connect with consumers, but in many cases, these are tenuous and do little for companies after the initial connection. That’s why Napkin Labs launched its new Fan Center...
Looks like it’s time for Facebook to finally try to make itself even more profitable. Earlier this year, Facebook announced the test launch of Facebook Offers , a service that allows businesses to send promotions directly to...
In the past few years, social networks have evolved from sites where people keep in touch with close friends to valuable marketing platforms where businesses can communicate with their customers. These websites are now arguably some...
One of the 'Net's most popular sharing platforms, AddThis, has announced enhancements to its sharing tools. And in testing, these updates have proven to increase sharing by 11 percent. The platform's change in layout and...
AddThis is the latest company to join in the fight against Password Fatigue . The social sharing platform has announced the integration of Social Sign In to its suite of social plug-ins, which enables users to log in to a website using...
If you are bummed about your new Klout score , you might want to head over to the other social influence rating site – Kred – for a new way to discover your social influence. Kred just launched Kred Story, which enables...
Are you ready to publish Facebook posts that target your audience based on information such as their educational background or current relationship status? Earlier this month, Buddy Media announced the integration of several new targeting...
Finding a job can prove to be a difficult task, especially in today’s economy. And although most media stories focus on how the economy is affecting the job search for recent grads, many have overlooked how previous generations...
For the general public, social media seems to have exhausted much of its potential (for now, at least). Facebook, Twitter, Google+, Tumblr and other sites have allowed users and businesses to connect, communicate and share content...
You may be less influential today than you were yesterday, at least according to Klout. The popular online influence rating tool has just rolled out some upgrades to its services, including an improved algorithm that aims to provide...
Social media marketing software provider Awareness Networks has released a new version of its Social Marketing Automation suite which allows brand marketers to identify, store and… here it comes… rank prospects across...
Social media optimization (SMO) is still very much an emerging practice. It’s “emerging” because despite all the claims made by social gurus, no one (and I mean no one) really knows the secret of success when it comes...
Want to know the morale of employees within your organization? A new Yammer integration allows you to do just that. The popular enterprise social network recently announced an integration with Kanjoya , which is an emotion-aware sentiment...
Google is getting even more serious about social. The search engine giant recently announced its acquisition of Wildfire , a popular social media marketing platform. The ultimate goal of this acquisition, according to Google’s...
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