Posts tagged wm-socialmedia RSS

QUICK HIT: Google Buys Twitter (Sort of)

Google has reportedly purchased Twitter's Fabric developer platform this week. Fabric, which developers use to build apps and includes tools like Crashlytics, Answers and Fastlane, will become part of Google's Developer Products...

Under-the-Radar Mobile & Social Tech

Website Magazine recently asked 'Net professionals what technology their Web-based business cannot operate without. From analytics to virtual assistants, the answers were as diverse as they were interesting. Over the next few days...

Managing Cloud Identities Across the Globe

Customer identity and access management (CIAM) solution Janrain announced that it has expanded its global data center footprint to 41 data centers in 12 regions across the globe to support continued growth. Janrain is a heavy investor...

Facebook Live; Up Close & Personal

Facebook made a huge push into live streaming over the past year and has even been actively advertising and promoting its offering directly through television and its own social network since launch. So, how's it going? Well, that...

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QUICK HIT: Social Ads Miss Their Targets

In the realm of social advertising there are two types of people - those who believe in their ability to perform and produce a return on spend and those who don't believe the hype. While millions of businesses (both small and large...

Easy Videos for Your Business to Make

If your company is creating content in the form of blogs know that 55 percent of visitors only read your articles for less than 15 seconds (perhaps even less since that stat was reported). Also know that this small window of attention...

Why Social Media Use Could Decline

People tend to threaten it often, but 2017 might actually be the year that social media users abandon their favorite networks. The reason? In short, to avoid drama. Treem (which offers an app solving some of the painpoints exposed...

5 Reasons You'll Fail at Blogging in 2017

Launching and managing a weblog these days could seem like a fool's errand, what with all the flashy, real-time, click-bait driven content that fills the tubes of the 'Net. There is still a place, however, for more thoughtful...

Preventing a Social Media Hack

Hacks happen and sometimes the damage cannot be undone. Sony Music's Twitter account, for instance, was recently compromised with the hackers falsely claiming Britney Spears had died - causing speculation in the Twitterverse about...

6 Time-Saving Chrome Extensions for Social Media Managers

:: Disha Dinesh, Godot Media :: Social media managers waste a substantial amount of time moving between platforms, apps and tabs. You can save that time by using nifty extensions on your browser and invest it elsewhere. There are several...

UGC's Growing Role in Trust & Transactions

Brands can find great joy (clicks, conversions, conversations) from social media but even greater disappointments when they just can’t seem to get their engagement levels, organic reach and return on investment up as high as...

Using LinkedIn to Create & Close Sales Leads

:: By Gabe Larsen, InsideSales.com :: Every second, more than two new members sign up for LinkedIn - joining nearly 500 million members in over 200 countries and territories. With audience numbers like these, it's no wonder salespersons...

Holiday Social Media Strategies (for Everyone)

'Tis the season for crowded email inboxes (as retailers increase their frequency for sending promotional messages) and flooded social media news feeds (as friends post even more pictures of their food, families and fun outings...

The Folly & Farce of Facebook; Ad Misreporting Continues

Facebook announced it is correcting a few more "issues" with its metrics in areas like audience estimation for ads, live video reaction counts as well as its Like and Share buttons. While arguably not as significant as the...

10 Ways to Get More Instagram Followers

:: By Larry Alton, @LarryAlton3 :: Not so many years ago, Instagram was in its infancy. Now it’s the fastest-growing social media platform , and one of the top five social networks businesses use to market their websites. Through...

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