Posts tagged wm-socialmedia&pageindex=3 RSS

Facebook Unveils Bandwidth Targeting

Facebook is bolstering its ad targeting capabilities, as the social network has just launched bandwidth targeting to allow advertisers to reach people based on network connection. While Facebook already offers the ability to reach...

Layering FB and LinkedIn Relationship Data on Twitter

What do you really know about those appearing in your Twitter stream? Chances are, not much. That may change thanks to solutions such as Discoverly, a cross-platform social networking tool that recently announced it now layers Facebook...

How to Use Facebook Graph Search to Better Target Facebook Ads

:: By Adam Dince, Deluxe :: The most effective ads on Facebook are the ones most highly targeted to a specific audience. However, Facebook’s generic audience options are average at best. While Facebook has made huge leaps forward...

Twitter Ads Available in 12 New Markets

Ads are a major source of revenue for Twitter, so it is no surprise that the social network is expanding its ad platform to 12 new markets in Central and Eastern Europe, and in Portugal. According to the social network’s announcement...

Facebook News Feed Updates

Facebook is taking steps to improve the News Feed once again, and this time the social network is taking aim at “click-bating” headlines and shedding light on sharing links in posts. For starters, Facebook defines click...

Paid App Dominates Charts, Social Media

How does a company create one of the best-performing non-gaming apps without including in-app ads or getting one dime in funding? Aside from charging for download, if you ask one of Facetune’s co-founders Itai Tsiddon, it’s...

Roll Out the Red Carpet: 3 Ways to Make the Customer King

:: By Tara Sporrer, Moxie :: The U.S. e-commerce market is expected to swell to $414 billion by 2018. There is plenty of business to go around, but how does a business succeed in such a large market? Successful businesses recognize...

Vine Supports Importing Videos

Twitter’s popular video sharing app Vine has updated its platform to now allow users to import and edit their videos. Previously, users only had the ability to film content while within the app and did not have access to editing...

Instagram (Finally) Gets Down to Business

Instagram is finally getting down to business, as the social network has announced that it is beginning to roll out a suite of business tools for advertisers. According to the company, the business tools will enable advertisers to...

Oracle Rolls Into the Social Station

Oracle recently introduced Social Station, a rather innovative new workspace within Oracle Social Cloud's Social Relationship Management (SRM) platform that aims to provide a more personalized and intuitive user experience to drive...

How to Optimize Your Site for Social Media Sharing

:: By Matt Southern, Template Monster :: In every website’s life comes a moment of truth – that moment when you hit publish and your thoughts go public. Today, for content to thrive and not get forgotten after an hour it’s...

Twitter Helps Verified Users Connect

Twitter is taking steps to make it easier for public figures (verified users) to engage with other public figures on the social network. The social network announced the roll out of two new mobile app features for verified users earlier...

Twitter Tests Promoted Videos

Twitter is expanding its ad offerings, as the social network has announced it is now beta testing Promoted Videos. According to the announcement, Promoted Video builds upon the Twitter Amplify program, which aims to help media companies...

Pinterest Adds New Video Streaming Service to its Repertoire

By 2018, video will account for 79 percent of all consumer Internet traffic. In a world where social media is king with consumers spending an average of 3.6 hours on social media sites per day, it is important that businesses leverage...

17 Pin-Worthy Pinterest Tools

Pinterest referral traffic is growing at an alarming rate. In fact, a recent study from Piqora found that the average visit-per-pin increased 172 percent in the first half of 2014. Moreover, the average revenue-per-pin grew by 67 percent...

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