Posts tagged wm-socialmedia&pageindex=8 RSS

Curalate Helps eBay Enterprise Publishers Monetize Instagram

Visual commerce platform Curalate is partnering with eBay Enterprise to help publishers drive both traffic and revenue from images sourced from Instagram. The partnership gives more than 100,000 publishers in the eBay Enterprise Affiliate...

Compare Big Brand Social Media Performance

Social media requires a rather significant investment of time from brand marketers, but it is not always easy to measure performance - of your own initiatives or those of the competition - but that is beginning to change. Social media...

Feedly Unveils Shared Collections

Popular news aggregator tool Feedly has unveiled a new feature for its Pro offering, dubbed Shared Collections. With Shared Collections, users can choose to share what they read with their teammates, colleagues and other groups of...

Brands’ Most Untapped Social Resource: Employees

By Greg Tirico, Sprout Social Everyone has heard, and hopefully experienced, the benefits of having a strong, engaged social media presence: expanded reach, increased trust, deeper loyalty and improved brand recognition. A truly engaged...

Instagram Hits 400 Million

There are 400 million reasons for brands to maintain a presence on Instagram, as the company recently announced that its community has reached more than 400 million members. According to the social network, more than 75 percent of...

#QUICKHIT: Persicope Now Broadcasting on the Web

Just a few weeks after introducing landscape mode, popular Twitter-owned digital video broadcasting service Periscope is bringing user profiles to the Web. The mobile livestream platform announced that each user now has a dedicated...

Adobe Jumps on the UGC Bandwagon

User generated content is an untapped source of content for marketers but it has not been easy for brands to take advantage of - but that's starting to change. By unifying brand and user-generated content, enterprises (of any size...

Snapchat is Throwing Up Rainbows (Literally)

Snapchat has launched a new version of its popular ephemeral messaging app, and users are so happy that they are throwing up rainbows. The new version of the app enables users to use a new feature called “Lenses” when taking...

Video Comes to Salesforce Communities

Video marketing and analytics platform Vidyard has introduced a way for Salesforce clients to enables their users to share and watch video content inline within Salesforce Communities, and more importantly, measure just how enaged...

Instagram Ads Open Up to Everyone

Instagram has finally opened up its ads platform. Not only are ads now available to both large and small advertisers, but they are also available in 30 new countries, including Italy, Spain, Mexico, India and South Korea. What’s...

Facebook Improves Mobile Business Pages

Facebook is helping businesses show off their most important information with an updated Page design for mobile devices. The updated design features new sections, including a “shop” and “services” section. With...

Discover Which Facebook Ads Are Driving Conversions

Facebook launched a measurement tool back in January called Conversion Lift in an effort to help marketers understand the value of Facebook Ads. Now, Facebook has announced that it is expanding the capabilities of this tool. According...

Salesforce Unveils Instagram Integration

Salesforce is offering a set of tools to help marketers engage customers on Instagram across its suite of Marketing Cloud products, including Social.com, Active Audiences and Social Studio. With the Salesforce Marketing Cloud Instagram...

Content Discovery & Flipora In Focus

The savviest social media and content marketers in the digital realm are those that manage to stay aware of the activity occurring across the digital universe of related products or services (as well as their own general interests...

LinkedIn Looks to Enhance its Sales Solutions

LinkedIn is focusing on its solutions for sales teams with its latest acquisition of Fliptop. Fliptop is a provider of predictive sales and marketing software that aims to help brands enhance the effectiveness of their sales programs...

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