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19 Holiday Hashtags

The holiday season is a time to spread good cheer, and one of the best places for brands to show their spirit is on social networks. In fact, many brands have been leveraging hashtags to amplify their posts and gain extra visibility...

Is Content Marketing on Your Holiday Wish List?

By Eric McGehearty, Globe Runner SEO What would make you merry this holiday season? Figgy pudding? A partridge in a pear tree? Or lots of holiday shoppers buying your goods? If you chose the last option, there’s good news: Content...

11 Top iPad Apps with Unimpressive Ratings

The value placed on consumer reviews is at an all-time high – not only in the e-commerce space, but for the mobile app industry too. Good reviews get downloads, or at least that seems to be the consensus. Thus, enterprises spend...

5 Social Contest Platforms

One of the best ways for brands to garner visibility on the social Web is with promotions like contests and sweepstakes. The rules and regulations of social networks, however, can turn this fun task into a rather large headache. For...

5 Brand Uses For Custom Timelines

Fresh off its big IPO filing, Twitter has introduced a new feature that is sure to shake up the social landscape – especially when it comes to events. The feature, dubbed “Custom Timelines”, aims to give users more...

The Four Pillars of Social Networking

By Patrick Clinger, ProBoards Social networking has dramatically evolved over the past few years. A truly successful brand strategy must embrace the new opportunities presented by this changing landscape, while still conforming to...

How to Create Share-Worthy Copy

Social-SEO (the idea that social signals help improve a company's placement on the search engines) is an idea that is gaining speed, but people (the ones behind the search engines and those who practice SEO or provide services...

7 Pinterest Tips for the Holidays

Anyone paying attention to social strategy knows that Pinterest didn't spend its "offseason" resting on its laurels and relaxing by the pool. Instead, the company was hard at work all summer bolstering its business features...

Dolphin-Like Sonar Comes to Social

Brands that want to enlist "sonar" assistance to help uncover trends and influencers on any subject, may want to check out the Bottlenose Nerve Center , which is a trend intelligence application - locating trends that matter...

Is the Google+ Deadpool Inevitable?

Social sharing platform Shareaholic has released its annual Social Media Traffic Report. The results, if you're familiar with the performance of your existing traffic sources, likely will not surprise you. Shareaholic examined...

Spooktacular Contests across the Social Web

Social media is a unique marketing channel, because even though it is difficult to calculate a true ROI from this channel, fostering awareness and engagement on social networks can be considered invaluable. In order to foster engagement...

Scary Social: 6 Strategies to Avoid

As we tread through the month of October, many brands are getting in the Halloween spirit by adding some spookiness to their social strategies – whether it be through holiday-related cover photos or Halloween-themed contests...

Create Social Posts that Get Clicks

When it comes to social media marketing there is not a one size fits all strategy, which means that businesses must test a variety of tactics to discover what resonates best with their audiences. That said, there are dozens of effective...

Brand Examples: Social Profile Designs on the Big 3 Networks

When social networks first arrived on the scene, most business professionals were entranced by the vast marketing opportunities that these sites offered. Teams spent long hours not only creating content strategies, but also designing...

Free Images for Facebook Ads, Courtesy of Shutterstock

Facebook announced that it will soon release a set of product updates that will offer its advertisers more and greater design capabilities, most notably access to Shutterstock images. There will be no additional cost to Facebook advertisers...

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