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Social Media Mavens

From Facebook to Twitter, Google+ to LinkedIn, social media is here to stay. Discover the best practices for the emerging channel with WM’s Social Media Mavens.

Open Graph Publishing for Brands

Facebook announced the Open Graph late last year but marketers have been struggling to find ways to enable users of that social network to share their brand experiences. The technical challenges have been too substantial for many,...

What's New in Digg v1?

Once the most powerful “social” destination on the Web, Digg.com fell somewhat quickly from grace but after its recent sale/acquisition by Betaworks the site is focused on remaking the site and returning it to its former...

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Google Catches Fire in Social Media

Google is getting even more serious about social. The search engine giant recently announced its acquisition of Wildfire , a popular social media marketing platform. The ultimate goal of this acquisition, according to Google’s...

Images Increase Facebook Engagement

If your looking to increase engagement on Facebook, you might want to start posting more images – at least according to a recent study from marketing firm Performics . The Life on Demand study shows that 44 percent of consumers...

Recommendations Bar Comes to Facebook

Just what the World Wide Web needs – another social plugin. The world’s largest social network recently launched the Recommendations Bar, which is a new social plug-in that helps people discover articles based on what their...

APIs Make Google+ Easier to Manage for Brands

Did you forget about Google+? I almost did, and I write about this stuff for a living, so you’re totally forgiven if the social network fell off your radar sometime in the last few months. However, if you’re business has...

Create a Social Impact with Email

Although email still might be the king of marketing, a little help from social media could turn a newsletter into viral, must share content. This is why small business email marketing provider GetResponse released new enhancements...

A Brief History of Digg

It was announced last week that Digg.com, the once powerful and influential social bookmarking service, has sold to BetaWorks for $500,000 U.S. Whether you see it as a fall from grace, or are excited by the re-launch of the platform...

Social Satisfaction War: Google+ vs. Facebook

Google+ has won the customer satisfaction battle, but Facebook still may be winning the social network war. Facebook’s customer satisfaction score has dropped 8 percent since last year, to a disappointing 61 out of 100 according...

Measuring the Conversion Power of Social and Search

Cloud marketing platform BloomReach recently compiled an infographic looking at how different social media sites can become traffic sources that convert users into customers. According to the data, it seems increasingly clear that...

Pinterest Referral Traffic Continues Growth

Social sharing platform Shareaholic has been tracking social phenomenon Pinterest, the pinboard-based portal that has captured the attention of the Web of late. In January of this year, Shareaholic noticed that Pinterest was sending...

Social Sharing, Faster Checkouts

Offer consumers faster checkouts and better social sharing options with a new version of Ecwid. Ecwid , producer of the platform-neutral, drop-in store builder widget, has launched version 11 of its e-commerce software that works for...

Find the Tweets You Want with the Twitter Search Engine

The really great thing about Twitter is that it is a wealth of information. With users constantly tweeting and sharing news and ideas on the site, there is certainly no shortage of content. However, one major problem with Twitter is...

Social Users Not Afraid to Unlike Your Brand

Bizrate Insights has released new data confirming that social media users aren't averse to "unliking" brands on their networks, and the majority of people have done it at least once before. According to the study based...

New Niche B2B Social Network

There is a new niche social network in town, and it goes by the name of Nitch. Nitch.biz is a B2B social networking site that allows businesses to join networks that are made up of industry peers. The free platform enables businesses...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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