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If you are a merchant who uses Foursquare to connect with your customers, you should consider running a special tomorrow in order to receive additional visibility from the location-based social network. Foursquare has dubbed April...
The world’s largest social network has launched a new self-serve advertising feature called partner categories, which enables users to better target the audiences that their advertisements reach. According to the Facebook blog...
Chances are that you already put a lot of time and energy into your social media campaigns, so why not promote this effort with your website or mobile app? Social media aggregation platform Tint enables users to embed social content...
Social login is one of those technologies or tactics that have been a truly meaningful development for Internet businesses. By enabling users to log in to adigital property with the credentials they use from popular services such as...
Monitoring trends and brand mentions is a key component of success in social media. The problem is that monitoring (and the subsequent management) is reactive as opposed to proactive like we really want and need it as brands; but it...
:: Tony Ferraro, Twubs.com :: Are you struggling with the noise of social media? Twitter and Instagram are so full of people’s coffee shop stories that your message simply fights to get heard. Social media has become what “party...
Social sign-in has been a helpful feature to site owners and visitors alike – it enables visitors to log into a website with existing social profiles, while also increasing engagement levels and enabling site owners to gather...
Risk aversion, time constraints, fear of negative feedback and a lack of a social media strategy are the primary barriers to C-Suite social media engagement, according to the respondents of BRANDfog’s 2013 CEO, Social Media Leadership...
Monitoring your advertising success on Facebook just got easier; because the world’s largest social network has made some updates to its Ad Manager. The updates allow marketers to set a goal for their ads, such as getting more...
:: by Lindsay Whitehurst , Website Magazine Special Contributor :: One way to think of Twitter is as a digital watercooler, a gathering place for people to talk about their favorite TV shows, latest news or make a political statement...
Search engine optimization SaaS provider RIO SEO is going really local, unveiling an upgrade that enables the integration of Facebook’s Open Graph Markup into “hyper-local” website landing pages. That’s a potentially...
Images tend to resonate with audiences on social networks better than text-based posts. In fact, after Facebook launched Timeline for brands, visual content, which includes images and videos, received a 65 percent increase in engagement...
By Clayburn Griffin, Organic Search Director at Catalyst Good SEOs can no longer ignore social. It may have been possible last year, while search engines were still experimenting with the incorporation of social signals into their...
Diversity is key when it comes to driving traffic to your website, but social media, in particular Facebook, is in the driver’s seat for many brands. Facebook can assist in multiple digital efforts: engagement, search, advertising...
WebRTC Conference and Expo is headed down to Atlanta, Georgia, June 25-27. Architects, enablers and users of Web real-time communication (RTC) will gather to advance standards, implementations and knowledge while discovering the most...
7 Ways to Build Authority on Google+
Five Mother’s Day Social Strategies
Now Open: Twitter Self-Serve Ads
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