Social Media Mavens

From Facebook to Twitter, Google+ to LinkedIn, social media is here to stay. Discover the best practices for the emerging channel with WM’s Social Media Mavens.

5 Critical Rules for SEO Success in 2014

:: By Martin Laetsch, Act-On :: The major search engines win or lose market share by the quality of the results they deliver for searchers; this is why they continually fine-tune their algorithms to increase the quality of their organic...

The 8 People You’ll Meet in Social Media Marketing

:: By Aby League :: When it comes to promoting your products and your company, there is no better soapbox than social media networks. The marketing channel carries more weight than ever. According to SmallBizTrends, more than 85 percent...

Facebook Lets App Users Stay Undercover

Facebook is enabling its users to test apps without sharing any of their personal information from the social network, thanks to a new Anonymous Login feature. With Anonymous Login, Facebook users have more control over the information...

Is Vine a YouTube Threat?

It's undeniable - video plays an important role today in the digital ecosystem for both consumers and brands. While YouTube has a very strong virtual hold on the Web video market, there's plenty of competition for the platform...

Foursquare Splits in Two

Foursquare has unveiled some big changes to its platform, announcing that it is essentially splitting its business into two separate apps, with the new app being called “ Swarm .” According to the announcement, Foursquare’s...

Static Content Gets Social Makeover

It is near impossible to overstate social media's importance in the business world today. Due to its overwhelming popularity, consumers demand the ability to interact with content how and when they choose. Whether that interaction...

Snapchat Gets Chatty

Popular ephemeral messaging application Snapchat is adding some text to its predominately visual platform, as the company has unveiled a new “Chat” feature. With Chat , users have the ability to have conversations with...

Pinterest Guides the Way

Pinterest is making it easier for users to discover new content, as the pin-boarding social network has introduced a new “Guided Search” feature for mobile devices. According to Pinterest, Guided Search will help users...

Instagram Gets Personal

Instagram’s Explore tab is helping users not only discover popular content anymore, but also content that is relevant to their interests. In a brief Facebook post , Instagram co-founder Mike Krieger revealed that the social network...

Taking the Pulse of Social Chatter

Social intelligence platform NetBase has launched Brand LivePulse, a visual dashboard that provides users with access to real-time insights on their social activity. The LivePulse solution provides a live update of how many people...

What's Driving Engagement on Twitter?

For many digital marketers, Twitter is a conundrum, wrapped in a riddle, surrounded by mystery. Despite their best efforts (informed, strategic and actionable), getting users engaged with your brand and its messaging remains elusive...

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Facebook Dominating Social Login [Infographic]

Facebook is the social network of choice for consumers leveraging social login. In fact, a recent Gigya study reveals that in Q1 2014, Facebook powered 51 percent of social logins in North America. Coming in second was Google, which...

MASTER LIST of Social Community Platforms

Develop Your Own Social Media Site with Help from Website Magazine's MASTER LIST of Social Community Platforms Take a look at your own analytics. Are social networks like Facebook and Twitter really driving that much traffic to...

MASTER LIST of Social Community Platforms

Develop Your Own Social Media Site with Help from Website Magazine's MASTER LIST of Social Community Platforms Take a look at your own analytics. Are social networks like Facebook and Twitter really driving that much traffic to...

Facebook’s Referred Revenue Per Visit Grows in 2014

Facebook is still the king of social media, as a new report from Adobe reveals the revenue per visit (RPV) coming from Facebook saw growth quarter-over-quarter, while the RPV from Twitter and Tumblr declined. The Adobe Social Media...

Spring into More Visual Social

Pagemodo’s Spring 2014 release is making it easier for small business marketers to create an engaging social media presence. The release, which was announced by small business marketing platform Webs , includes a variety of new...

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