Social Media Mavens : wm-socialmedia

ExactTarget Brings B2B Marketing Automation to Facebook

'Net Features : wm-socialmedia — Thu, 23 May 2013 18:50:00 GMT

Cross-channel digital marketing provider ExactTarget has extended its B2B marketing automation service, Pardot, to Facebook. By doing this, marketers will be able to acquire new prospects on Facebook for lead nurturing campaigns. The update integrates...(read more)

20 Terrific Tumblr Themes

'Net Features : wm-socialmedia — Thu, 23 May 2013 18:00:00 GMT

The biggest Internet news this week was unquestionably Yahoo’s massive purchase of the popular microblogging website/platform known as Tumblr. Once considered nothing more than a haven for angsty teenagers and aficionados of unmentionable content...(read more)

Foster User-Generated Videos with Buzztala

'Net Features : wm-socialmedia — Wed, 22 May 2013 19:15:00 GMT

Obtaining video testimonials from customers is simple with Buzztala , which is a social content marketing company that just released an updated version of its platform that includes a self-service portal for businesses with a website. Buzztala’s...(read more)

E-Commerce Social Traffic Declines, Tablet Traffic Grows

'Net Features : wm-socialmedia — Wed, 22 May 2013 18:30:00 GMT

A new report from marketing and website optimization solutions provider Monetate is shedding some light on recent social commerce trends, the growing importance of mobile devices and the opportunity retailers have with U.S. military online shoppers. The...(read more)

3 Reasons to Like Nimble's Updated Social CRM

'Net Features : wm-socialmedia — Wed, 22 May 2013 18:05:00 GMT

With a name like Nimble – its product better be quick, agile and smart. And anyone logging into this social CRM for the first time will quickly see how Nimble lives up to its namesake and more. For the unacquainted, Nimble helps professionals build...(read more)

Surprise! Teens Love Using Social Media to Share Things

'Net Features : wm-socialmedia — Wed, 22 May 2013 17:10:00 GMT

It looks like teenagers love to share things more than we thought – it just so happens that they prefer to do it on the Internet. According to a new study from Pew Internet , teens are more than willing to share a bunch of information about themselves...(read more)

Google+ Page Management Comes to Sprout Social

'Net Features : wm-socialmedia — Wed, 22 May 2013 12:10:00 GMT

As a regular Sprout Social user, I was pleased as I can be about yesterday’s release of the new Google+ Pages API integration, which gives Sprout’s 10,000 customers the ability to manage Google+ pages. Finally! “Today’s Google...(read more)

Flickr Gives Users Space

'Net Features : wm-socialmedia — Tue, 21 May 2013 17:21:00 GMT

Although Yahoo has been in the news this week because of its billion dollar acquisition of Tumblr, the company has also revealed some big changes to its photo-sharing service Flickr. The most noteworthy update is that Flickr is now offering its users...(read more)

Pinterest Introduces Rich Pins

'Net Features : wm-socialmedia — Mon, 20 May 2013 17:30:00 GMT

Pinterest has partnered up with some top brands in order to make pins more useful. The pin-boarding social network is working with companies like Anthropologie, Home Depot, Target, Urban Outfitters, Better Homes and Gardens, Good Housekeeping and Netflix...(read more)

Viralheat Users Get Fired Up for iPhone App Release

'Net Features : wm-socialmedia — Thu, 16 May 2013 09:04:00 GMT

The Viralheat platform has gone mobile. The social media marketing suite provider just launched an iPhone app , which enables users to manage multiple Twitter, Facebook and LinkedIn accounts from their smartphones. The app can be leveraged to publish...(read more)

7 Ways to Build Authority on Google+

'Net Features : wm-socialmedia — Wed, 15 May 2013 19:00:00 GMT

As the looming Penguin update (version 2.0) hovers overhead, search professionals are left wondering how the unknown changes to Google’s search algorithm will impact their company’s digital visibility. While Google always holds its cards close...(read more)

Instagram More Effective than Pinterest?

'Net Features : wm-socialmedia — Fri, 10 May 2013 13:15:00 GMT

Being acquired by Facebook does a brand good, according to a new study by Simply Measured. In fact, just a year after being acquired by Facebook, Simply Measured reports that 67 percent of the top brands are now using Instagram – which has seen...(read more)

Klout Moves into Q&A Industry

'Net Features : wm-socialmedia — Fri, 10 May 2013 12:30:00 GMT

Does your Klout score make you an expert in a certain area? If it does, the social platform may ask you to answer questions through a new program called Klout Experts. Klout Experts is similar to a Q&A service. It allows Klout users who are influential...(read more)

Echo Helps Publishers Wrestling with Real-Time Content Moderation

'Net Features : wm-socialmedia — Thu, 09 May 2013 15:00:00 GMT

Conversations are constantly taking place all over the Web, from websites to applications to mobile devices that are always on the go. And although this presents brands with more opportunities to spread their messages and create awareness, it also makes...(read more)

Social Media Solution Uses Twitter to Drive Traffic to Partner Channels

'Net Features : wm-socialmedia — Wed, 08 May 2013 20:15:00 GMT

Software-as-a-Service (SaaS) company TIE Kinetix has added a new social element to its Content Syndication Platform with the launch of the Social Media Syndication Solution that is designed to make delivering dynamic marketing messages to a partner community...(read more)