Social Media Mavens : wmfeature

20 Terrific Tumblr Themes

'Net Features : wm-socialmedia — Thu, 23 May 2013 18:00:00 GMT

The biggest Internet news this week was unquestionably Yahoo’s massive purchase of the popular microblogging website/platform known as Tumblr. Once considered nothing more than a haven for angsty teenagers and aficionados of unmentionable content...(read more)

7 Ways to Build Authority on Google+

'Net Features : wm-socialmedia — Wed, 15 May 2013 19:00:00 GMT

As the looming Penguin update (version 2.0) hovers overhead, search professionals are left wondering how the unknown changes to Google’s search algorithm will impact their company’s digital visibility. While Google always holds its cards close...(read more)

Five Mother’s Day Social Strategies

'Net Features : wm-socialmedia — Wed, 08 May 2013 20:00:00 GMT

Sunday is Mother’s Day, which not only means that you still have time to pick up gifts for the most important ladies in your life, but also that brands have put their Mother’s Day marketing campaigns into full force across all social networks...(read more)

Now Open: Twitter Self-Serve Ads

'Net Features : wm-socialmedia — Wed, 01 May 2013 20:30:00 GMT

After spending a year in limited release, Twitter has finally opened its self-service advertising program to the public. This is not only big news for businesses who maintain an active presence on the micro-blogging social network, but also for businesses...(read more)

Passing on Pinterest, Marketing to Men

'Net Features : wm-socialmedia — Wed, 01 May 2013 17:45:00 GMT

By Dana Rasmussen If Pinterest was a woman, her friends would have the awkward task of telling her that men just aren't that into her. Pinterest is the third most popular social networking site on the Internet behind Facebook and Twitter. It's...(read more)

Big List of Personal Branding Solutions

'Net Features : wm-socialmedia — Wed, 24 Apr 2013 19:00:00 GMT

The Web has made the “personal brand” more of an actual thing than ever before. These days, individuals can have their own websites, online portfolios, social media profiles and other online spaces where they can share work, market themselves...(read more)

5 Tips for Taking Over Tumblr

'Net Features : wm-socialmedia — Wed, 17 Apr 2013 19:30:00 GMT

While Facebook and Twitter were racking up hundreds of millions of users apiece, many of whom are largely inactive on the social networks, the microblogging site Tumblr was slowly accumulating its own large and much more dedicated user base. Smart companies...(read more)

How to Effectively Create, Market and Use Hashtags

'Net Features : wm-socialmedia — Wed, 10 Apr 2013 13:00:00 GMT

:: Tony Ferraro, Twubs.com :: Are you struggling with the noise of social media? Twitter and Instagram are so full of people’s coffee shop stories that your message simply fights to get heard. Social media has become what “party lines”...(read more)

Social Show and Tell: The Image Toolbox

'Net Features : wm-socialmedia — Fri, 29 Mar 2013 19:15:00 GMT

Images tend to resonate with audiences on social networks better than text-based posts. In fact, after Facebook launched Timeline for brands, visual content, which includes images and videos, received a 65 percent increase in engagement according to a...(read more)

4 Creative Ways to Use Tumblr for Business

'Net Features : wm-socialmedia — Mon, 25 Mar 2013 16:15:00 GMT

By Amie Marse, Content Equals Money Tumblr is becoming an increasingly important space for getting your brand noticed. Although you may have built a social media presence on influential sites like Facebook, Twitter or LinkedIn, Tumblr is still a valuable...(read more)

Crash Course in Google Hangouts

'Net Features : wm-socialmedia — Fri, 22 Mar 2013 20:00:00 GMT

Chances are that your brand’s Google+ page doesn’t have as many followers as its Facebook or Twitter pages, but instead of neglecting this social network because of a lack of engagement from fans, you should find a way to gain more followers...(read more)

Pinterest Redesign Tackles the Big Pictures

'Net Features : wm-socialmedia — Tue, 19 Mar 2013 01:00:00 GMT

Bigger is better – at least, that seems to be the philosophy that Pinterest is following when it comes to the social pinboarding site’s freshly launched new redesign. The updated look is mostly notable for including bigger pictures, more linkage...(read more)

Black Hat vs. White Hat Social Media Marketing

'Net Features : wm-socialmedia — Wed, 13 Feb 2013 20:00:00 GMT

When it comes to social media marketing, there is a long list of best practices and worst practices that brand managers should be aware of. Sometimes the lines of good and bad get blurry, and even though a brand might simply be trying to improve its follower...(read more)

Profile Optimization for 2nd-Tier Social Networks

'Net Features : wm-socialmedia — Wed, 06 Feb 2013 19:45:00 GMT

For brands, maintaining a social presence on the Web is hard work. Not only do social media managers need to focus on engaging audience members, but they must also stay current with new features, redesigns and updates from social networks. While most...(read more)

4 Ways to Go Local on Google+

'Net Features : wm-socialmedia — Wed, 30 Jan 2013 14:30:00 GMT

While Google+ is not the most popular site on the 'Net, when it comes to social networks, is certainly one of the most important. This is especially true for local businesses, because maintaining a profile on Google+ not only helps brands connect...(read more)